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467- Podcaster Gary Leland and the Hall of Fame

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In this episode of The Podcast Reporter, we discuss a recent post in medium.com of an article about podcaster Gary Leland, and it was written by Tracy Hazzard. The title of the article deals with five things you can do to get into the Podcaster Hall of Fame and it is “Podcast legend Gary Leland tell-all: becoming the center of influence, over and over again.”

As you will hear in this audio episode, we relate this article to the early adopter of podcasting, Gary Leland (whom we have interviewed back in 2014 at the very beginning of this show), who was also known as the Podcast Pickle, and who brought us such well-known resources like the older Podertainment magazine and his Podcast Repairman program, along with many others, such as the Crypto Podcaster.

After my introduction of Gary Leland from my past 15 years of knowing him and dealing with him as both an interviewee and podcaster and speaker in past events, I show how his views of being a successful podcaster, expert and entrepreneur in podcastng are filled with various lessons learned for new and aspiring podcasters.

One joke we had between the two of us is about the first time we met as speakers on the same program in person at the very first Podcamp event in San Antonio, Texas in 2007.  Gary was also the creator of the personality called The Podcast Pickle, which he brought to the conferences and events.

Gary Leland and the Podcast Pickle at Podcast Movement 2014

He claimed to be the oldest podcaster — until I spoke to him during the break and mentioned that I was actually six years older than he was. For me, that was a great way to relate to Gary and begin a mutual and beneficial and respectful associate in the podosphere.

We hope you enjoy this episode of a Hall-of-Fame podcaster, Gary Leland (who, by the way, was the one that had the idea to start the podcaster hall of fame within the boundaries of the Podcast Movement conferences since 2014). His skills in monetization strategies and product development have always been great at becoming a millionaire for him. And we wish him well in the future, as well.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and GaryLeland.com and medium.com and Tracy Hazzard. All rights reserved.

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466- Signs when it is time to sunset your podcast show

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In this episode of The Podcast Reporter, we discuss a recent post from amplifimedia.com titled “How to Know when to pull the plug on your podcast” by Steven Goldstein.

In this post, Steven discusses several main reasons for sunsetting a podcast show: “Tastes change, story arcs get old, and new shows come along that are more appealing…most shows are not meant to last forever and don’t.”

And Steven mentions the fact that careful monitoring of your show is a key factor to know when the success will be turning into a possible failure in the near future. 

So that means that you, yourself, will have to monitor the success and growth of your show to indicate possible downward trends that will cease making your show a success. In fact, when you look at the numbers and the odds of your own show being one of the top podcasts in the podosphere, it can be a bit intimidating:  “According to Edison Research, people in the U.S. listen to six podcasts each week. Yikes. 1.4 million podcasts with 35 million episodes… and they choose six! The tyranny of choice is brutal.”

So how can you tell that it may be time to begin thinking about withdrawing your show and “sunsetting” it? Well, Steven delivers these six signs, with accompanying paragraphs of detail:

  • We’ll just “wing it” — no real plan;
  • “More B than A”;
  • Creative bankruptcy or “story fatigue”;
  • Freshness dating;
  • No marketing;
  • Soft time spent listening.

One key example is the outdated podcast show theme of interviewing entrepreneurs (which was popular from 2007 to 2017). Not only did I, myself, have a top-rated show since 2007 called “The Struggling Entrepreneur” (which has since podfaded, due to an end of interest and a change in topics of interest), but also the old show called “Entrepreneur on fire” also had a run of financial success with lots of copy-cats trying to imitate the fiscal success of the show by using the cookie-cutter approach that the original show had (not very creative).

So tastes do change, as well as the show titles and the audiences.

For this podcaster, I have seen many changes over the past 15 years that I have spent as a podcaster, content creator, screencaster, video consumer and listener of podcasts. And for me, the one that seems to be the most common is that of “story fatigue.” It is obvious that a short run of what is popular at the time with a quick run to the top of the charts also can signify the vulnerability of a quick drop of popularity and then a quick demise. A case in point of this type of popularity is that of the social media platform “blab” that was very popular half a decade ago, but lost its influence when the platform was terminated and left a lot of podcasters high and dry (because they had assumed that this would still be around and some of them actually counted on this platform for building their business and podcast shows for success — little did they know that this platform would be crashing down big-time).

Also, I have seen success in re-creating podfaded shows with a new name and a slightly different spin of themes (which can support any new changes in the direction or attractions by listeners). Not only have I, myself, done this, but the conferences for podcasting are full of examples of these resurrections that re-appear like a phoenix from the ashes of weariness and tiredness of listeners seeking new and exciting themes.

For you, as a podcaster, monitoring your downloads, your subscriptions and your feedback is vital. Also, seeing the reactions and the results of your presentations and promotions at podcasting conferences and virtual events will be critical in getting good feedback. In fact, one area you may try to get some good data is to receive feedback about your show from International Podcast Day presentations (every 30th of September) — and you can then see how your show will be received and can grow worldwide.

So, I wish you the best in constantly examining, monitoring and fine-tuning your show for success — and that way, perhaps you can avoid the six reasons for your to “sunset” your podcast show.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Steven Goldstein. All rights reserved.

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464- Portcaster – Small portable podcast studio

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In this episode of The Podcast Reporter, we discuss the announcement of what is called “the world’s most portable podcast studio” — aka the PortCaster. This is based on the post from indiegogo.com, and it appeared in the podnews.net newsletter recently.

The description of this podcasting device is:  “It’s designed for content creators, who record or live-stream to Facebook, Instagram, YouTube, Twitch, and other platforms. It makes it easy to add music, sound effects and guests to your podcast or stream. About the size of a passport, this product is very portable, so it’s great for any type of recording, especially when traveling. It’s Made in USA and for a limited time it’s very affordable!”

After checking out the image photos in the indiegogo.com post, I was surprised at the versatility and the reach in podcasting and streaming by the detail and the image of some of the controls of such a device.

As is stated in the post, a key aspect of this device is to improve the sound quality. But it also has another purpose for your focus of your podcast:  “And that lets you focus on what matters — your content, your guests and your audience.”  And you can do this by the following:

  • livestreaming — i.e., gaming, vlogging and videography;
  • storytelling — i.e., podcasting, voiceover, broadcasting;
  • web meetings– i.e., lessons, seminars, conferences; and
  • worship service — i.e., streaming, recording, teaching.

With rechargeable batteries and the recording medium of an HC-SD card for capturing the content, this system allows your guests to be recorded over the phone. As you can see, the controls for the features look appealing to many podcasters who want this type of power and control while traveling on the road in a device as small “as a passport.”

Details are also given for recording local guests who may be next to you or in the same room or studio.

And the details of all these features are explained in a few sentences in the post that outlines the important aspects of the system. And at the post, you can see images and photos that point out all the ports and connectors and connections of this device, with a simple description of the key ones stressed.  In addition, comparison tables with other systems and detailed specifications are also delivered in the post, for your own comparison. Testimonials from musicians and other content creators, along with discounted prices for early adopters are shown. And finally, the timeline for availability in early 2021 is shown.

The most important aspect for many podcasters will lie in the price tags of $299.00 USD and $399.00 USD dollars.

The final part of the post goes into a brief explanation of some risks and challenges of this project and its availability.

Well, for this podcaster, the device seems to be priced quite competitively and contains a value-rich set of features that are highlighted by the sales promotional images contained in the post.

In fact, it reminds me of the days when the Zoom H2 device came out back in 2006-2007 with its feature-rich set of values for the portability of a small device that can fit into a shirt pocket and carry a great punch with a 32-GB HCSD card to run on AC power or batteries. Such was the technology boom for portability in podcasting then.

But for myself, I will wait until the final availability at the beginning of 2021, and for the reviews to come back from professional reviewers with objective descriptions such as Dave Jackson of The School of Podcasting.

In the meantime, this seems to be a device that can appear to be “too good to be true” until the activities in the field of portable podcasting will test its utility and value for the portable podcasters that can use the livestreaming, storytelling and web meetings. Until then, I am surely glad that companies are exploiting new technologies to give us price-performance devices that can help podcasters in the future — especially the new and aspiring podcasters.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and indiegogo.com. All rights reserved.

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485- Understanding compression in Podcasting with Audacity

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In this episode of The Podcast Reporter, we reflect on a recent episode of the buzzsprout.com/blog that is titled: “How to use the compressor in Audacity.”

Now, for some of the newer or aspiring podcasters, this is quite a brief lesson in what compression is, and how it is done with Audacity — and some suggested settings for better audio with that program.

The author of this blog post delivers this as a tutorial (and at the end of the post, there is a list of links with more audio tutorials, for your benefit).

This post has quite a few details, and it is a good reference for those podcasters that want to know about the compressor in Audacity.

Some of those sections covered are:

  • What is compression and how to apply it (a 6:00 minute video);
  • When should you use audio compression?
  • Applying the Audacity compressor effect;
    • the graph
    • the settings
    • the threshold
    • the noise floor
    • the ratio
    • the attack time and release time; and
    • make-up gain;
    • compression based on peaks; and
    • limiter effect.
  • Avoiding over-compressing; and finally,
  • Previewing the compressor settings for audio.

Now, a lot of podcasters may feel that they do not need to deal with compressor settings, but this brief tutorial is great for a general understanding of some elements that can help your audio episodes become better quality. And you don’t have to be a genius or tech whiz to understand them. This tutorial in buzzsprout.com/blog does give VALUE in an understanding of better audio quality possibilities with Audacity.

We hope that you go through the tutorial and video, so that you can understand better the compressor in Audacity, and then you can decide for yourself if you want to use that effect for improving your audio episode quality.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation . All rights reserved.

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463- BONUS- Addressing the Aspiration Gap in Podcasting

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In this episode of The Podcast Reporter, we discuss how podcasters can address what is called by Todd Henry in his book, Louder than Words, the ASPIRATION GAP. This theme is critical for Podcasters and Entrepreneurs who want to go beyond their own Peter Principle of stagnation and possible irrelevance as a master content creator and small business owner.

For us, the theme of constant learning (either from experience, education or training or perpetual acquisition and further development of skills) is lifelong.

In his book (and also his bookcast from 2016), Todd explains the four aspects of addressing the Aspiration Gap:

  • DISCOVERY – taking action and obtaining the basic skills or entering the environment of small business;
  • EMULATION – developing a proficiency with your craft and expression to gain mastery (usually by emulating others and their success);
  • DIVERGENCE – taking small risks with acquired skills with your launch pad of your mastery, so you can “carve out your own place which is unique”;
  • CRISIS – the phase where you feel stuck or stagnant, and where you have to decide whether you will settle into safety and comfort, or you can intentionally return to DISCOVERY to obtain new skills of mastery (although uncomfortable because you have to learn NEWER SKILLS).

As Todd states, you have to go through these phases multiple times if you wish to grow — not only to get to the next level, but to go BEYOND THE NEXT LEVEL in your mastery.

For podcasters, this is the constant learning curve; for the entrepreneur, this is the perpetual learning of marketing and selling skills as well as getting feedback and acting upon that feedback to improve your situation.

So, if you want to become a master, you need to listen to Todd when he quotes a professional drummer when the latter said “what is a master but a master student?”

Thus, if you want to become a master entrepreneur with the mastery of success, you have to address the Aspiration Gap and become perpetually better. For the podcaster, this Gap is critical because the rate of improvement and change of technology will force the content creator to improve and become the eternal “master student.”

As difficult as this may appear, and as stressful and hard as it can be for the professional, you have to decide if you wish to address this aspiration gap — because we all want to be better in our craft or our business.

And we wish you all the success in becoming a master of all 4 phases of the Aspiration Gap and reaching success.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Todd Henry. All rights reserved.

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462- Principles for world-class level promotion of Podcasts

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In this episode of The Podcast Reporter, we discuss a recent post by Ben Krueger of cashflowpodcasting.com titled “8 Podcasting principles to make your show world class” by Marc Guberti.

In this post, the theme of being “world class” is proposed. Now, as arrogant and nebulous as this sounds, a world-class podcast is very subjective at this time, because who is determining what a world-class podcast should be and how is this class defined?

In fact, this post has no visible details, but merely a series of links to the sections of the content, among which are the following:

Here are the key links from the episode:

Cashflow Podcasting

The Podcast Principles

 

Marc’s Links

5 Day Podcast Launch Mini Course

From $0 To $100K+ With Content Marketing

Schedule a free strategy call

 

Marc’s books

YouTube Decoded

Podcast Domination

Content Marketing Secrets

The Wealthy Author

Now, for this podcaster, I was totally annoyed by the series of pop-ups by Marc with the questions of “Do you want to grow….?” and such questions that left a very bitter taste in my mouth. I felt that such a very RUDE and ANNOYING pop-up storm would likely ruin my thoughts about his content — and it did from the start.
I tried to look at the “Podcast Principles” section, and I found that I could not “connect” with the web pages that should have delivered content. Instead, I saw that this was a key “sales job” that kept hitting the reader over the head time and time again. And after this, it was a struggle for me to finish the reading of this post.

So I had to go to the next sections of the post, which were:

  • Coming up with the right idea;
  • Podcast launch checklist; and
  • Launching your podcast.

And the image of Marc with his “Breakthrough success” baseball-type cap is featured at the end, as the article and post becomes nothing more than a glorified sales-page throughout for his five-day launch mini-course.

The final section of info dealing with the topic “From $0 to $100K with your content” as depicted in his “content marketing plaza” page is nothing more than a long squeeze-page with the 8 principles:

  • Content creation hacks
  • Content marketing hacks
  • Social media marketing hacks
  • Product creation hacks
  • Funnel hacks
  • Relationship creating hacks
  • Conversion hacks, and
  • Outsourcing hacks

Now, for this podcaster, I only saw the titles of min-courses in the squeeze page that I just described. And, of course, you cannot see the quality of the content from his post, because each of these “hacks” requires the reader to purchase the mini-courses from the squeeze page. And with the $197.00 USD price tag for this “training,” this was the biggest turn-off for someone who wanted to see the VALUE of what was being promoted and how it could help me (the podcaster) , rather than just be given a sign-up-sales-page from the very first reading. Unfortunately, the reasons and the sentence or two descriptors were cliches that did not fulfill my expectations.

And so I closed the links and chose to place this into the category of “sales” pages without showing the value of the product. To me, having been involved with sales for over 33 years, this was something I would not ever recommend to another podcaster, let alone investigate any more on my own.

However, if you wish to investigate this more on your own to see if you can find any value in this promotion, then I do wish you well. In fact, the only reason that I looked at this “ad” was because of the name of Ben Krueger. But I venture to say that, for myself, I can never reclaim the five minutes of investigation time from looking into these links.

In any matter, I would like to thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Ben Krueger and Marc Guberti. All rights reserved.

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461- Live podcast interviews face-to-face

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In this episode of The Podcast Reporter, we discuss the contents of a recent article from thepodcasthost.com.

The name of this article is “How to Record Face-to-Face Podcast Interviews: The Full Guide.”

As the beginning of this article states: “In a world saturated with electronic media, face-to-face, in-person communication is more important than ever.”

How right that is, and how important that is. Especially when the world right now is dominated by the radical left and the media, where the mandate to stay at home and NOT to meet with others is due to the restriction that the left wingers desire, so that no one could discuss politics or have ideas or rational debate and discussion. Why? With the fearmongering caused by the media and the hype of contagion of a Plan-demic, the radical left only wants you to be exposed to a quarantined environment where the only news and discussion you will hear would be from your television, where the media would be spinning its narrative and giving you propaganda that they desire, so that you can be used and abused in an election year as mind-controlled slaves (you may want to see the documentary titled “The Social Dilemma” to see how closely our world today resembles that of the George Orwell world in his novel “1984.”

So now, it is most important to create content when you and your guest (or co-host) may be IN PERSON and debating or discussing the key topics of importance — and you can then prove the “plan-demic” for the hoax and hype that it is.

So, if you wish to really get good content, you should plan on face-to-face interviews or podcast audio episodes with a guest. This can include scheduled episodes with topics to have your interviewee or guest in your “studio” (where ever that may be), or perhaps in a trade show where you may be interviewing a guest in an exhibit area, or a conference room or ballroom, or a “roundtable” discussion,  etc.; or you may be interviewing someone in your studio or in that individual’s studio (e.g., Joe Rogan Experience podcast show).

Now, this article pronounces that they have the “Full Guide” to the face-to-face interviews. I applaud them for the topic and idea, but I am always skeptical of any one person or group saying that they have the “complete” anything.

So, if you want to research what this article is saying, here is a short list of the topics covered with appropriate links to the full details and the examples given:

  1. How to Record Face-to-Face Podcast Interviews: The Full Guide
  2. Zoom H5 Vs Zoom H6 as a Digital Recorder: Which to Choose?
  3. Shure SM58 Review | The Apocalypse Survival Mic
  4. The In-Person Podcast Interview Equipment Setup Guide
  5. Full Audio or Podcast Interview Equipment Shopping List

Now, for myself as a podcaster, I have always preferred the live, in-person, face-to-face interview. And I have last conducted one of these at the recent Podcast Movement – Evolutions conference in February of 2020 in Los Angeles, California, with many podcasters — e.g., Gordon Firemark, Dave Jackson, Todd Cochrane, Rob Greenlee, etc. This conference was the last time that this organization held an inbound, in-person event where people would come in from out-of-town, stay at a hotel and meet in separate rooms for presentations, panel discussions and keynotes where everyone could actually meet others and interview each other face-to-face.

However, when I saw the detail from this “Full” Guide, I was rather disappointed because all that was mentioned was the equipment — especially microphones. As for myself, I chose to attend the PM Evolutions conference with only a Zoom Q3 video and audio recorder built in one compact device. This battery-powered unit served me well and delivered the results that I wanted for allowing me to create a final, finished mp3 with great audio after post-production. And although this unit is dated after several years, it is the function and result that it delivers more important than the most recent Zoom products.

Also, there are some steps and processes and procedures that a podcaster should be aware of before conducting a face-to-face interview (either at your “studio” or on the street or outdoors or at a live conference, etc.). I would have hoped that these processes would have received some mention other than just the microphones.

However, if you plan on doing face-to-face interviews, it is suggested that this overview may be the first that you can examine for planning good interviews with your guest or co-host. Then you should also see about how to prepare your interview, how to plan your post-production, and how to use good mic techniques to get the best audio. I myself do plan to provide some of these in a future episode of The Podcast Reporter — but after I attend the NEXT in-person podcast conference where I can then use my own practical application as examples of recording face-to-face.

So, if you wish to create content with face-to-face interviews, I wish you success in preparing your equipment, as well as preparing your content and workflow for creating great value for your listeners.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and thepodcasthost.com. All rights reserved.

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484- An attempt at an in-person podcast conference

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In this episode of The Podcast Reporter, we discuss the attempt at having an international in-person podcast conference in the year 2021. This came on November 26, 2020, in an email announcement from the podcastmovement.com team. They are trying to gain momentum for people to sign up and pay for a ticket to the conference.

However, they do temper the situation by stating that one of the 4 “tracks” now include one track for a VIRTUAL CONFERENCE. And, if the scan-demic continues to next year, they will refund your money in total if the in-person conference in Nashville is canceled.

Yes, as this post was published on November 27, 2020 (i.e., “Black Friday”) to make the purchase of the $175 USD tickets (and the higher priced ones, as well) available. And please note that this price is both for the in-person lowest priced ticket, as well as the virtual conference ticket — it is the choice of the purchaser to get either one. As the email states: “This year, you’ll have the option to attend in-person, or virtually. And best of all, you can register your in-person ticket now, and convert it to virtual attendance anytime leading up to the event in August. And if the event cannot happen at all, everyone will be offered a full refund.”

As a podcaster, you can register at this “special rate” at the following URL: https://podcastmovement.regfox.com/pm21

Remember that this event is now being scheduled for August 3rd to August 6th of 2021 — unless it is canceled.

For this podcaster, I admit that I am a bit behind. I did sign up for the event virtual ticket for the late 2020 Podcast Movement conference. However, I was not available during the entire time to participate — as I was totally involved in a full-time project for at least 3 weeks during the period of the conference. I am still having to go back and get my virtual link for replays, and then I can choose which sessions that I would like to “attend” over the internet.

Once that is done, then I will see if there will be any perceived VALUE on my part to sign-up for the 2021 scheduled conference or not.

I hope that you, yourself, will decide if the conference will be worth it — either in person or virtually. This can be done with a simple cost-benefit analysis of your show and your business. The podcastmovement.com site usually is pretty responsible for giving out information and schedules of the speakers, panels, keynotes and other activities of the conference. I would recommend that you sign up to be on their distribution list and then make your decision to purchase a ticket for the “event” after you have properly done your ROI analysis or your cost-benefit analysis for any perceived value for yourself and your show and your business (if you are into monetization).

Thank you for your attention.

Copyright (c) 2010, Matrix Solutions Corporation . All rights reserved.

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460- Interviewing a celebrity for a podcast- a case study

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In this episode of The Podcast Reporter, we discuss a case study of how a podcaster can get a live interview with a CELEBRITY at a live event, even though it was not planned and just happened to be done on a moment’s notice — with only a business card as an introduction to the celebrity.

In this case, I did an interview with Joseph Galloway, celebrated author, speaker and correspondent. One of his most famous works was the book We Were Soldiers…and young. It was co-authored with General Hal Moore (RIP). It was then made into a motion picture (with the same name, almost), starring Mel Gibson in 2002.

Now, as a case study for a podcaster, you may want to know about the tasks of getting on the radar at a live event, in an impromptu situation to get a live audio interview with a personality that is being surrounded and mobbed by the fans.

Here are the issues that I encountered and met:

  • Have your business card available and ready (you never know when you may need one). In my case, I had been a Public Relations officer of the local chapter of the Combat Infantrymen’s Association (since I did serve as a combat infantryman in the Vietnam War).
  • Make your way politely to the celebrity and get his attention, so that you can be recognized quickly;
  • Plan in your mind what questions you will ask and what the key points of his background are so that you will hit upon the issues that are most important to him, while being of interest to your audience;
  • After introducing yourself, ask for 5 to 10 minutes of time for a quick interview — and you do this while you pull your Zoom H2 (or similar portable recorder that has a very small footprint) recorder and power it on so that it can be ready to record;
  • Many times, the celebrity will be flattered and see that you are prepared; and he may not point you to his handler or agent for a very quick 5-minute interview;
  • Give the quick intro to the recording and praise the celebrity with his fame and his relevance (i.e., WHY he is important to your audience);
  • Ask the questions and take the lead from the celebrity’s answers to get a reaction and quickly go to the next point;
  • Do NOT go over the time that was granted by the celebrity for the interview; respect the time frame;
  • Finalize, summarize and thank the celebrity for his time and trouble;
  • Let the celebrity know that you will deliver the final mp3 file with the interview to him in the next day or two;
  • End the conversation with a good phrase, slogan or other relevant saying that is part of the celebrity’s positive past.

In this case, Mr. Joseph Galloway was the keynote speaker for the unveiling of the permanent memorial (a permanent “wall” with all 58,000+ inscriptions of the names of the fallen soldiers during the Vietnam War). He was always surrounded by hundreds of veterans after his presentation.

But he granted me the 5-to-10 minute time frame for a quick interview.  And I was grateful.

As you will hear in this audio interview, I had my Zoom H2 portable recorder — and with the background noise of a live event outdoors (especially with a Huey helicopter taking off in the background as we spoke) and I tried to get the best audio that was possible as I was reading the audio indicators on the device for his mic and for mine.

Afterwards, I tried to get the best quality audio with the tools available at the time in post-production. However, because it was live, impromptu and outdoors with ambient noise, most of the time, your audience will understand and will not be bothered by audio that is not studio-perfect.

Now, I have used this same technique for interviews that were not planned or done over the internet with either Skype or via double-ender. And this process seemed to work well, with the celebrity being appreciative once the final mp3 was received and reviewed.

Just a word of warning — if the celebrity reviews the final mp3, then please make the edits that are requested by him, and then send them back again for a final review and approval.

So, we hope that your interviews that are done in a live and unplanned environment can become good VALUE for your listeners — as well as for the celebrity — and that these will help to make your podcast show a success.

And at the end, we deliver to you the complete episode from a prior podcast that contained the 8-minute interview with Joe Galloway.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Joe Galloway and We Were Soldiers. All rights reserved.

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459- A guest form for your Podcast

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In this episode of The Podcast Reporter, we discuss a post with the title of “Creating a Guest Form for Your Podcast” from the site called  “Podcast Creation and Marketing for Businesses and Brands.”

In this post, the following topics are discussed and explained in much more detail (some with examples):

  • Why create a guest form?
  • Some suggested templates available;
  • Preferred title or role of the guest;
  • Organization of the guest;
  • Bio of the guest;
  • Release from the guest;
  • Headshot of the guest;
  • Optional questions;
  • Links that highlight the guest, the topic and other resources;
  • Exciting topics for the guest;
  • Expectations of the guest for the interview or discussion; and
  • Aspects of embedding your form with hints, tips and examples of environments in which to embed the form

Now, for this podcaster, I have been recording podcast episodes with guests as interviewees. I have had a good workflow, and even some commentary and recordings have been done by other podcasters who have been my guest — and the results and analysis of BEING INTERVIEWED have been published in various episodes (including a show, by Max Flight. As a side note, you yourself may be called upon to be the GUEST and BE INTERVIEWED. And we have a past audio episode from this series that is delivered by Max Flight on the issues and the preparation of being interviewed:

Thus, I would agree with this post that a good checklist is great to have handy when you are doing the pre-production work for your episode — and handy also for your post-production tasks. The guide or map of the themes and topics and questions to be discussed is vital. The other aspects — including the headshot, the bio, the links, the release, the expectations by the interviewee — they are all important and deserve attention.

One aspect that I would add is to include in your conversation or your written release that an edited version of the mp3 file will be available to your guest for review — and that edits can be made only to that version of the audio file with the request of the guest. In this way, you can allow yourself the luxury of having a complete agreement as to the final content of the guest’s audio during the interview.

But you may also have additional details, tasks, aspects, etc., for your guest that you may include in your own guest form, should you create one on your own. If so, we wish you the best in having great guests, creating good content and seeing success in growing your show and delivering VALUE both to your guest and to your audience — for your guest will want to spread the word of the interview by word of mouth and by reference. So you will have success in more areas for your show.

Thank you for your attention.

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