Categories
podcast

415- Opportunities for podcasters in screencasting

In this episode of The Podcast Reporter, we deliver a repurposed episode. This was originally published earlier when it was mainly a story about Lon Naylor of screencapturevideo.com (which was previously known as LearnCamtasia.com).

Note: Lon had been a joint venture partner with myself several years ago when we launched a training product called “Podcasting for Screencasters.” (with an earlier promotional pdf from before)

Lon is an entrepreneur who is a professional screencaster and Powerpoint instructor with his site and his background. He is a noted instructor in the video training and tutorial environment with Camtasia Studio from Techsmith.

Note: Lon’s current tutorials and training site for videos and screencasts is now at ScreenCaptureVideo.com. And this newer site has all the benefits and content of value from his prior flagship site.

As you will hear in this repurposed audio episode, new opportunities exist for current podcasters who want to extend their reach, gain new audiences and possibly monetize their business opportunities with screencasts.

This episode has been edited slightly to update the information for today’s environment. Lon still has his training series of screen capturing video tools in both Camtasia and Powerpoint.

However, the opportunity still exists for podcasters to move into the area of screencasting for extending the reach of their business to new audiences (in the video area and professional training arena) — but with complimentary skills that can shorten the learning curve for podcasters. And do not forget the possibility of generating some revenue streams to increase your income for your business with these new skills and creating valuable screencast content.

We hope that you, as a podcaster, can quickly acquire the complimentary skills and therefore make your own business more successful as also a screencaster.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Lon Naylor of screencapturevideo.com. All rights reserved.

Categories
podcast

412- Podcaster path to becoming a Thought Leader

In this episode of The Podcast Reporter, we discuss the four steps in the path of becoming a thought leader. This was initiated in an episode by Paul Colligan in his podcast show called The Podcast Report.

As you will hear in this audio episode, we describe each of four steps of the podcaster or new media content creator in becoming a recognized THOUGHT LEADER.

We also refer to a book by John Jantsch called “The Referral Engine” to become a solution provider and trusted advisor.

In addition an example of a trusted advisor is Lon Naylor of ScreenCaptureVideo.com in the area of screencasts and video training with both Camtasia Studio and PowerPoint by Microsoft.

And finally, an example of successful thought leadership is that of Chris Brogan, who is a podcaster, course designer and author of various books (such as Trust Agents, with co-author Julien Smith) on business relationships and success. Becoming recognized as a thought leader will result in receiving invitations to be a keynote speaker in certain inbound and virtual conferences for podcasting.

In addition, Paul Colligan is another example of a podcasting thought leader.

So we hope that this content can help you set your objective to become a podcasting thought leader and make your business a success.

Copyright (c) 2020, Matrix Solutions Corporation and Paul Colligan and Chris Brogan and John Jantsch and Lon Naylor. All rights reserved.