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512- Different types of -preneurs to start up a small business

In this episode of The Podcast Reporter, we discuss the various methods of having your podcast assist in starting a small business, but not as the typical entrepreneur. We focus on the different types of “-preneurs” today.

As you will hear in this audio episode (which has been repurposed from another episode), we focus on several types of small business entities — and one of them may suit you, especially if you are a new or aspiring podcaster, or want to become a professional podcaster that wants to create revenue streams for your podcast show in your business.


So whether you wish to become an entrepreneur (in the conventional definition), or whether circumstances have forced you to become a “necessity-preneur”; or whether your end of service in the military is appropriate for you to become a “vetrepreneur“; or your strong desires have you wish to become a “want-repreneur”; or whether you are wanting to become a present-day “hobby-preneur” who will later monetize the podcast and create a startup as a result — the field of podcasting may suit your needs and give you the ability to enter the world of startups and small businesses with a jump-start.

The image of the Vetrepreneur site is at:

102- Vetrepreneur

And there are courses that can help you from the ground up to create a startup. One mentioned in the audio podcast is the course from Stanford University called “How to start a startup” — which still has much evergreen content at:

https://www.classcentral.com/course/independent-how-to-start-a-startup-2572

So if you are an aspiring or new podcaster with thoughts of becoming a small business owner, we hope that you will find one of these “-preneurs” suitable for you as your entry into the world of entrepreneurship.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation . All rights reserved.

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podcast

549- Podcasting recognition for top podcast overseas

In this episode of The Podcast Reporter, we discuss the theme of Recognitions of excellence and quality in the international aspects of podcasting today.

In particular, we are highlighting this type of podcasting acclaim given to Matt Cox and his show, Brunch with the Brits. Matt also has a co-host named John Lingard, from Lincoln, UK, since both share the passion for BBC old-time radio content. Below is a photo of Matt Cox.

 

We came to discover this type of recognition in podcasting from an email that was sent to me from Matt (who, by the way, is my co-host from another podcast show that we deliver usually every week or two since 2018, called The 2030 Podcast.).

From Mark Anderson, the author of the note from Best Startup UK, here is the email that was sent to Matt that explains the subject of “Nominated as a Top  British Radio Podcast by Best Startup”:

“I hope your podcast is doing well. 

I’m just reaching out to let you know we mentioned your podcast in our article about british radio podcasts. I hope it drives some new listeners! 

The article can be found here: https://BestStartup.co.uk/?p=9356

Any shares or backlinks from press pages pages would be greatly appreciated! Backlinks help us rank for relevant keywords and drive more targeted traffic to your podcast long term.

If you want to get some promotion from our broader network and hopefully drive some more sales, you can post on your website a post for your blog titled something like “We Were Nominated as a Top  British Radio Podcast by Best Startup”. Send us a link to the post and we will share across our network! 

Thanks,
Best Startup Team

P.S. Feel to follow us on: Linkedin: Best Startup UK.”


So in this episode that is casual and unrehearsed, we discuss with Matt what this award means to him as a podcaster with over 13 years of podcasting experience, and what this exposure may do for him the near future, as well as the long haul.


We hope you enjoy this story of Matt’s type of “success” in getting this totally unsolicited recognition and response for his flagship podcast show of Brunch With The Brits.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and michaelandmike.com . All rights reserved.

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podcast

511- Some lessons podcasters can learn from D-Day

In this episode of The Podcast Reporter, we contemplate on some possible lessons learned from the experience of D-Day on June 6, 1944. And this is especially memorable, as this episode is being published the day before the 77th anniversary of Operation Overlord — i.e., the invasion of France in World War II (both the airborne and the sea-landing operations).

(1) You should not plan everything to the nth detail and not budge for any reason — as this may cause delay and unnecessary frustration of correcting the content over and over again. Some thoughts on this are:

  • Daniel J Lewis tried to edit his initial podcast episodes so that they would be absolutely perfect — but this led him to delay launching his show and posting episodes for over a year. This delay was really a negative blot on his history and it just slowed down his success.
  • If you fall for this type of negative situation, you would then be subject to the syndrome that Charlie “Tremendous” Jones (a sales and motivational speaker) calls the “Production to Perfection” model. If you have this type of situation, then you may NEVER get around to publishing your relevant content. Because the content can go stale, your edits may not become relevant and never be used. Why? Because you will be saying to yourself “Just one more tweak; oh, and another tweak…” and then your episode may never see the light of day, because perfection is something that does not really exist in our worlds.
  • In D-Day, the plans were so extensive that this military operation was the most detailed project in the history of the world (with a close second being the Apollo 11 project — the launch to the moon in 1969). But when the paratroopers landed in the flooded fields, and when the beaches were hit with the landing barges — then all the best laid plans of the allies were worthless. It was the initiative of the landing forces and the paratroopers that changed their plans to suit the new situation that saved the day for the Allies.
  • So, too, can your podcast shows be “just good enough” to publish, and then you can chalk up the learning that you have from your current episodes to improve the next episode and use that experience to help your workflow and practices become better. You will see that your audience will be understanding, especially if your show is new. Thus, get started when you feel it is appropriate — and NOT perfect — and publish your episodes. You don’t want to wallow in the podosphere aimlessly when your perfect planning seems to go wrong and you must adapt to the conditions of reality for getting your show off the ground and improving it for the next episode.

(2) You should be open for new and changed ideas, in spite of plans that have gone wrong, to continue your show with good content.

  • In D-Day, the American 4th Infantry Division landed on the wrong beach. Did this stop the advance? Not in the least. As the Assistant Division commander said on the beach when confronted with the possibility that the reinforcements may land on the correct beach and not the wrong beach: “The reinforcements will have to follow us, no matter where we go. We are starting the war from right here. Let’s go inland.” (dialogue taken from the book and the movie from Cornelius Ryan’s content of The Longest Day).
  • So, too, you can learn and adapt from the situations from which you learn when you are thrown into a new area that you did not plan for, and when you encounter new possibilities. You may end up telling yourself that this is where you start, and you can then incorporate new experiences into your workflow and content creation, content publication and content promotion and marketing.

And there are other instances where either serendipity or a rude awakening can ignite new and better ways for you to deal with the speed-bump or road-block that you may encounter in podcasting.

We hope that these lessons from D-Day can help you to adapt any potential derailment of your podcast plans and help shape them into a new workflow that will not only improve your podcast development and publication, but also help to make you a more successful podcaster.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation . All rights reserved.

Categories
podcast

547- Ideas for preparing Podcast audits and interviews

In this episode of The Podcast Reporter, we discuss the themes of professional planning that can be recommended when preparing a podcast show and episodes as a professional podcaster.

These themes and topics come from a podcast episode by Adam Schaeuble of the podcast show called Podcasting Business School.

Now, although the main thread of this episode intended to be focused on sales for your podcast, there are lots of smaller gems of suggestions that are discussed, and which could be of value to you and your show.

Here, several topics are discussed in the first half of the episode:

  • What service for scheduling and its cost (as suggested by Adam);

  • What you should be asking for besides “name” and “email” when someone schedules with you for the first time (e.g., for an interview in a podcast show);

  • The key series of questions that Adam asks when he is doing a one- on-one meeting or interview, or in a discovery session;

  • What Adam sees other podcasters adding to their interview scheduling form that could be worth a try;

  • In the 2nd half of this episode, Adam does a “podcast audit” (which is a program promoted by Adam for newer podcasters);

  • And finally, Adam gives some ideas for dialing in on a niche and rebranding.


  • For this podcaster, I would suggest that a newer podcaster consume the content (especially the first half of the episode) so that some key questions may be given consideration and possibly should be asked in many instances — especially for interviews and preparation workflow.

Many times, experienced podcasters (such as Adam) have learned the hard way the skills that include what works best in situations for interviews, having guests on shows, themes and other general information that can be discovered within a “podcast audit” — but Adam is giving you these highlights for free.

And if you do this before launching many episodes or your main show, you may be able to prepare a good habit for your workflow (especially for podcast guests or interviews).

I, myself, learned the hard way in 2006 about interviews, preparation and planning for guesting in podcasting — mainly because there were almost no resources or experience that dealt with these topics. And so, we had to learn about it on our own and refine our own tasks to make our podcast episodes better for our guests and interviews.

We hope that you can find value in the suggestions for an “audit” that are given by Adam in this episode, and that the VALUE can be delivered in final form by having a great episode with your guests.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and michaelandmike.com . All rights reserved.