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podcast

523- Being a guest on Podcasting interviews can have good results for your show

In this episode of The Podcast Reporter, we once again touch upon the theme of being a guest on podcasting interviews in order to improve the quality of your show or grow your audience, and even get new clients for your business.

First, let’s take the last area — getting clients for your business. In an audio interview, Ben Krueger of cashflowpodcasting.com interviewed Mojca Mars in 2017 about this theme. For the 28 minutes of this episode, we hear Ben targeting the area of getting great clients with GREAT INTERVIEWS.

Note: As I have stated many times, Ben Krueger is an authority on monetizing your podcasts and building authority as an influencer by podcasting.


Now, this is not the first time we dealt with success in your business as a result of podcasting interviews — but from the OTHER side of the equation of conventional wisdom. In the past, as early as 2015, we dealt with Tom Schwab and his Interview Valet site (from an audio sound byte at the Podcast Movement Conference in 2015) and his ideas of how to grow your business and get great clients with monetization of yourself being interviewed by other podcasters.

In fact, we would like to include the podcast episode we did earlier at that time with Tom Schwab from this own podcast series:

And, as you can see, Tom has had success in being the interviewee and building up his business in many ways. What helped in his business was his past experiences in the US Navy as a veteran and his acumen for enriching the interview experience for the podcaster.


And also, we would like to point out that Max Flight has also given us some evergreen material in his episode of BEING INTERVIEWED. This is a look at the interview process from the side of the interviewee, and not the interviewer. We now present a past audio episode from this series that is delivered by Max Flight on the issues and the preparation of being interviewed:


However, its my recollection from 2015 that Tom Schwab led the way of other podcasters who jumped on the “guest interview” bandwagon to develop plans and shows and programs to have podcasters become guests on different interview shows in order to promote their own podcast shows — where monetization was the key success factor.

We hope that you can get value from these 3 interviews that will help you determine how you can grow your business, have great interviews, and thus get great clients and great results in podcasting.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger of cashflowpodcasting.com and Tom Schwab of Interview Valet and Max Flight and michaelandmike.com. All rights reserved.

Categories
podcast

477- How to be a good Podcast guest and be interviewed

In this episode of the Podcast Reporter, we deliver some tips from a couple of great podcasters on the topic of being a great guest and being interviewed.

First, we point you to a recent email from Chris Brogan about how you can be the best guest possible within your podcast experience. In this email distributed to his list of fellow-thinkers, he mentions these key action items:

“How to Be the Best Guest

  • Have a Story;
  • Have a Point of View;
  • Be Ready to Fill In Some Blanks;
  • Entertain and Inform – if someone’s asked you to be a guest, it’s to entertain and inform the people they serve with the information they’re asking from you.
  • If You Have to Sell, Do It Gently – Be clear about what you sell. Just don’t sell it. (Much.)”

I have always been an advocate for good interviews. I myself had a podcast show (one of the first since 2006) that dealt with interviews of entrepreneurs, which was called The Struggling Entrepreneur. This show was well before others who copied this format came into the podosphere, and six years before any other podcaster was “on fire.”

From this interview-based show, I received some good information that is evergreen from Max Flight, after I interviewed him for my show, The Struggling Entrepreneur.

Thus, for a good 30-minute conversation with Max Flight about being interviewed, here is an audio episode in which Max discusses the topic of “being interviewed” in a great manner. This is evergreen content, and it is still very relevant today.


For this podcaster, the art of interviewing is a topic that has been tossed around the podosphere since 2006 in various ways. For those of you who have had jobs before where you were involved in events marketing or some kind of journalism, then your experience will help greatly in adding the professional touch of interviewing, as well as being a guest for someone else’s interview on another podcast.

Although it seem as if today’s environment has every neophyte podcaster giving advice on being an interviewer, but few have actually captured the formulas for being a great guest. Both Chris Brogan and Max Flight have delivered to you the best suggestions from their experience.

We hope that you, yourself, can learn some gems from these two podcasters to improve your skills as a guest when you are being interviewed. Why? Because your audience will be able to see great VALUE in your content when they listen to you as the guest.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation . All rights reserved.