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BONUS- 475A-Reverse benefit of podcasting — how your sphere of influence can grow YOU

In this episode of The Podcast Reporter, we deliver some thoughts from an old benefit of starting a podcast. Initially, you were told by such pundits in podcasting like Dave Jackson of the School of Podcasting that podcasts can help you grow your sphere of influence (as well as grow your audience).

Well, after some thought, I have a case study that proves to new and aspiring podcasters, that podcasting can help your sphere of influence to GROW YOU.

Case study is a podcast show that has been around since 2014 — The 2030 Podcast. And, as a short story, this podcast had absolutely NO promotion or marketing or sales calls-to-action. In fact, there was not even a SUBSCRIBE button on the web page of its latest episode, or on the web pages of its prior episodes.

This podcast show grew when its episodes were picked up anonymously by a current podcast show, Grumpy Old Bens, by one of the co-hosts (Sir Ryan Bemrose) and included on a 24-hour online stream (noagendastream.com). It was played as a published episode in which the producing managers found value in what was said and knew that the current audience of noagendastream.com would find it as having great VALUE to the current stream audience.

Now, I myself, as a subscriber to the Grumpy Old Bens show, had heard during various hours of this 24-hour stream my episodes being played and broadcast on the stream. What a wonderful surprise it was to me — and I quickly informed my co-host, Matt Cox of the podcast show called Brunch with the Brits, of that activity. He was surprised and glad of that activity.

But again, there was NO marketing, no promotion, no sales, no bumpers, etc. of any sort to try and increase our audience, and thus to GROW OUR INFLUENCE.

The results: well, since that time, over several months, our download numbers have grown — sometimes to 3,000 downloads per week per episode or more. And all this due to like-minded listeners receiving the stream and hearing our podcast show episodes. And they, then have downloaded the episodes and listened to them.

So, as Dave Jackson said in a recent podcast episode of his School of Podcasting show:  “podcasting can help grow your sphere of influence…”

And now, we have seen that, in our experience, podcasting can help your sphere of influence grow the PODCASTER and the SHOW.

As you will hear in this audio episode, we have included a recent small clip from a show, Grumpy Old Bens, that describes the VALUE of our 2030podcast.com show, in which the co-hosts actually promote the show to their fan base of listeners (that is, to their own sphere of influence).

 

So, as you can see, there is no absolute rule that your podcast must have a plan to drive listeners and increase your audience numbers by growing your sphere of influence. There is always a situation that defies conventional wisdom by having your sphere of influence grow YOU.

We hope that this episode could give you another proven method for you, as an aspiring or new podcaster, to improve the results of your podcast show and episodes. And we wish for you the best in podcasting.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Grumpy Old Bens. All rights reserved.

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podcast

458- Serendipity in Podcasting can help in growing your show

In this episode of The Podcast Reporterwe discuss a case study in which a podcast show can gain discovery and popularity within a podcast network — and how serendipity can occur to help grow the podcast show to possible success. And this is with a current podcast show called 2030podcast.com . This is a show that has two co-hosts — and I am one of them, along with Matt Cox, a podcaster of his own show, Brunch with the Brits.

First, we review a bit of the background of this show.

In 2014, I myself had a meeting with Adam Curry (aka The Podfather) in Austin, Texas. The meeting saw us actually do 3 interviews and have a lunch while discussed various topics in motion pictures (e.g., For Greater Glory and We Were Soldiers, etc.) and podcasting. And one of the interviews that I was able to record with him was concerning the theme of a podcast show that I had recently created and announced — the 2030podcast.com show. While Adam Curry initially gave me the idea for this show on his No Agenda podcast show, he was glad that I was able to take action to produce this show — and our interview served as the first episode of this show. called 2030podcast.com.


While I tried to get the podcast show off the ground, family and personal medical problems (along with the dementia and death of my mother) kept me out of podcasting. But later on, I resurrected the podcast show, and then I included a co-host named Matt Cox (a podcaster from his own podcast show of Brunch with the Brits) to share the mic with me in creating our thoughts on what would be our vision of the world of 2030 — including many of the ideas discussed by Adam Curry and myself in the 2014 interview.


The Current status of 2030podcast.com

As Matt Cox and myself created and published our episodes starting in October of 2018, our teamwork, dialog, banter and reciprocal respect increased — and, in my opinion, so did the value of our content for the intended audience (which were the producers of the No Agenda podcast show, along with the listeners of the Grumpy Old Bens show and the Randumb Thoughts podcast).

And so it was around episode # 14 in 2020 that I was able to hear that particular episode of 2030Podcast.com being broadcast on the NoAgendaStream.com.  Now, neither myself nor Matt Cox had been actively seeking promotion for our show. But someone who valued our content was able to promote our show and have it actually be published and broadcast on the stream. In fact, in one episode of the No Agenda show (# 1276) during the live broadcast, the ending of the episode has Adam Curry state that what would follow next on the stream would be the 2030 Podcast episode. And it did, in entirety.


Now, what could I have thought about this?

Serendipity? Yes, insofar as how Charlton Heston described it as a random act of positive activity that delivers fortunate results. Or, as the wikipedia definition states:  “…a happy accident…Serendipity is an unplanned fortunate discovery.”

And so what can serendipity mean for the podcaster?

Well, if you encounter serendipity in your podcasting career or show or business, you may end up with a happy accident — one that you were NOT pursuing, but that landed “in your lap” to cause a fortunate result for you and your show.

For myself and Matt, this means that we can grow our listeners, our audience and our show by being on a network (a stream) of engaged listeners that can only help us to increase the VALUE of our show to them.

For you, as a podcaster, we recommend that you, too, can be available for events and activities that can deliver serendipity to you by creating the best content that you have and being the best, consistent and value-based podcaster that you can be.

How can this be a preparation for serendipity?

Well, the final example cited here is from an introduction to the movie Day of the Jackal by the late Robert Osborne from his TCM channel. This situation had Fred Zinnemann (the director of the film) see a play (which he said was not very good) with an actor named Edward Fox, who delivered a performance which really impresssed Zinnemann. And thus, Fox was cast as the lead role. And the reason:  a performer should always deliver his best, “because you never know who is watching.”

And, thus, a podcaster can never know who is listening — and which results may occur from the “performance” of delivering great value in the podcast show. So we hope that you can receive serendipity in your environment to have your show succeed.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation . All rights reserved.

Categories
podcast

404- Podcasting with a co-host

In this episode of The Podcast Reporter, we focus on podcasting with a co-host. We also refer to an article in themedium.com that was written by Joseph Anderson and deals with issues of co-host podcast recording.

Several points refer to respect for, and planning with, your co-host for best success — especially if both of your are employed or if distance keeps you quite distant from each other.

For this podcast reporter, I do record remotely several episodes of my podcast show called 2030podcast.com with my co-host, Matt Cox (who is a podcaster in his own right with his show, Brunch with the Brits). As a matter of fact, we propose this as a case in point to which you can examine in a casual and unrehearsed manner.

And finally, the topic of co-host issues was addressed very successfully by podcaster Daniel J Lewis of The Audacity to Podcast in his back catalog of episodes. I heartily recommend that you may wish to review this content, for his detail is great in trying to cover all the angles that you may examine.

We hope that you can have a great working relationship with any potential co-host and have a successful podcast with great content and a great following.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and themedium.com and 2030podcast.com and Joseph Anderson. All rights reserved.

Categories
podcast

392- Remote recording as possibly the new normal

In this episode of PodcastReporter.com, we discuss the possibility of remote recording for podcast interviews, discussions and dialog being the “new normal” due to the plandemic situation of the Chinese Whan virus (aka Covid-19 and Corona virus).

Due to the lockdown and isolation mandated during this plandemic, the main communications cannot be done in person at conferences or across the table. Thus, they are relegated to the following:

  • remote interviews via Skype or internet or online tools;
  • “double-ender” interviews or conversations or dialog, where each podcaster records his own audio and then sends it to the remote other podcaster for final synchronization, editing and finalization of production to create the mp3 file;
  • social media online tools such as Zoom, Skype, Squadcast (just to name a few);
  • any other “social distance” or “new distance” models of separation;
  • or the good old-fashioned telephone conversations recorded with such non-high-tech tools as the smart phone speakers, etc.

Now I know that many podcasters do NOT like the phrase “new normal.” So the description, above, will serve to describe the new environment during the isolation and lock-down period.

I do conduct remote interviews with my co-host, Matt Cox of Brunch With the Brits podcast — and we use the double-ender method to do the recording. I then receive the audio recording from Matt, and then I synchronize the tracks in one audio editing environment, and then I finally edit and produce the show to create the final mp3 file.

The episode also mentions other solutions for your research and discovery, so that you can then help to select the remote environment recording with your co-hosts and interviewees.

So, whatever remote recording interview software that you decide to use, we hope that you will create effective content for your podcast that you will produce in this new normal of virtual environments.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation. All rights reserved.

Categories
podcast

352- Increased podcasts due to virus crisis

In this episode of PodcastReporter.com, we discuss the increase and growth of podcasting during the crisis of the Chinese Wuhan Virus (aka covid-19 or corona virus).

From this repurposed episode from March of 2020, we noticed the surge of new podcast shows being created, as well as the amount of new episodes being published.

This discussion is timely and attests to the situation that stared all of us podcasters in the face during the period of March, 2020.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation. All rights reserved.