Tag: Jason Van Orden

Categories
podcast

623- Step by step guide to editing and producing Podcasts

Podcast: Play in new window | Download

In this episode of The Podcast Reporter show, we disclose information about a post by Ben Krueger that describes “a step by step guide to podcast editing and production.”

As you may know, Ben is the podcaster with his site called Cashflowpodcasting.com. He has delivered many resources (many of them free as pdfs) to those who are mainly new or aspiring podcasters. I have valued his deliveries of advice and resources since I met him personally in 2014 where I shared a booth with him in the expo hall during the very first Podcast Movement conference.

Ben Krueger

Ben first goes into the do-it-yourself approach to creating a podcast show and recording and editing its episodes. He refers to free software, such as audacity and others like auphonic to help podcasters in the editing of audio for podcasting. In fact, I, myself, have used various versions of the free software, Audacity, since my beginning in the podosphere. And with the help of good microphones, other devices and good software, I still continue using it today to record and edit my podcast episodes.

He then explores the idea of hiring a team to do your podcast editing, thus freeing you up to pursue content creation and marketing and sales and other talents. As we said in our last episode, you could hire a studio or an agency or get a podcast consultant to which you can “farm this out.”

But he ends this summary of the article with the suggestions for the do-it-yourself podcast editing — and he emphasizes why you should not be afraid of learning the tools and getting a good workflow down for editing the audio files yourself.

When I started my trip into the podosphere in 2005, there were no tools or training for being a podcaster and creating a workflow to do editing. It was not until I had read the book by Evo Terra and Tee Morris called Podcasting for Dummies that I learned the elements of a podcast and its creation. And it was not until 2006 that I was able to view and follow the audio and video training by Jason Van Orden to learn how to podcast. And in a little over one day, I had my first podcast episode created, edited and published on a public platform. And after that, I started discovering the podcasters who were podcast  consultants that offered to help you create and publish your podcast shows and episodes — and I chose Dave Jackson from The School of Podcasting as my podcast consultant. With his advice and his tutoring, I quickly learned a good workflow about podcasting, and I started creating more shows and publishing more episodes in the podosphere.

And I have never looked back after some 16 years.

Now, although today, you have a myriad of choices from agencies to consultants from which to choose,  you can select the best source and alternatives for you (in terms of quality, offerings, cost and results) to begin your career (be it part-time or full-time) into podcasting. And then you can also progress to the next step of setting up your podcasting as a tactic for your business — or you may even set up your own entrepreneurship as a podcasting business, as the tools and education and training for this are also available in many places and from many sources. As stated by Adam Schaeuble of the podcast show called the Podcasting Business School, you can treat your podcasting endeavor like a business, but enjoy it like a hobby.

And take it from someone like myself that has been a podcast consultant for over 10 years, there is a lot of room in the podosphere for those who want to use their creativity to improve the way podcast editing is done and the workflow for podcast production today.

One final note — Ben also has a call-to-action at the end of the post for you to download his free book, as well as know about his roadmap. I would suggest that you scan the article in the post by Ben to see if your world of podcasting can improve with the help of others — either as consultants, agencies or professionals — or with books or tutorials that can help you learn new materials, new ways, new tools and become more successful in publishing your podcast episodes.

Thank you for your attention.

Copyright (c) 2022, Matrix Solutions Corporation and michaelandmike.com and Ben Krueger of cashflowpodcasting.com and audacity and auphonic and Dave Jackson of schoolofpodcasting.com, and Tee Morris and Evo Terra. All rights reserved.

Categories
podcast

536- Get into Podcasting — a case for a podcast consultant

Podcast: Play in new window | Download

In this episode of The Podcast Reporter, we discuss the situation where an aspiring podcaster may want to start a podcast, but does not want to go through all the details about Apple and other providers to begin a podcast show and post episodes. They also don’t want to keep up with the rules and regulations, processes and procedures (which seem to be always changing frequently now) by Apple and other sites in order to create, test, post and publish episodes for your podcast show — they just want to create the content and publish it very easily.

So, one way of doing this (besides doing it by yourself and getting frustrated with the firms who do not call you back or take your technical support calls or answer questions in person but only by bots) is to go the route of using a podcast consultant until you understand the process and have a smooth running system that you can handle in the creation and posting and distribution of your content where you  want).

For this podcaster, I started podcasting 15 years ago. I used a free tutorial that was distributed online by Jason Van Orden (a podcaster at that time for the Podcasting Underground show). And soon, I realized that I needed a bit of education (which was not really available as it is today) by hiring a podcast consultant. In my case, I hired Dave Jackson of the School of Podcasting. Using remote conversations and communications via the internet, he set me on my way on the path to podcasting, and from there, I was on my own. I did hire him later on when I set up various other podcast shows, so that he could set them up, post them, publish them during the time which I wanted to focus on new content for my current shows. And this worked out very well.

And since then, other podcast consultants announced that they wanted to assist aspiring podcasters to launch their shows — one of them was the Podcast Repairman from Gary Leland, as an example.

And because of these reasons, I can see a favorable argument for hiring a good podcast consultant (like Dave Jackson or Daniel J Lewis) to assist me with MY OWN instructions, restrictions and limitations as agreed by a written contract or one saved by audio or video recording to assist in setting up a podcast show and episodes, and leaving you a well-oiled machine for you, as a podcaster, to create and publish your content in the podosphere.

Now, for this podcaster, I have also been a podcast consultant for several years, and it was enjoyable and I have had good customers that thanked me for getting them started in the podosphere and delivering VALUE in the editing of content and “productizing” the episodes which they published. However, with medical problems and family emergencies, I had to withdraw from this podcasting career specialty and only to keep a customer or two that wanted only screencasting services (e.g., creating video tutorials for software products and services). I only focus now into podcast content creation, but I am no longer a podcast consultant to assist others in setting up their shows.

But if I were now an aspiring podcaster that wants to start a show and focus strictly on the content creation and publication, I would seriously consider getting a quote from a respected podcast consultant (with a good and long favorable history of grateful customers) to assist me in getting my show created, launched and set up as a “publishing machine.” And if I wanted to monetize my show after creating and publishing it, I would then use the suggestions given to me by authors and podcasters who have published content on how to successfully make money from their podcasts — especially like Dave Jackson with his latest book, Profit from your Podcast.

I hope that you, as an aspiring podcaster, will find success in starting your show — whether or not you decide to use a podcast consultant, so that your show will deliver great VALUE to your audience and help to get you on the road to success (especially if you wish to monetize your show).

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Dave Jackson and Daniel J Lewis and Gary Leland and michaelandmike.com . All rights reserved.

Categories
podcast

474- Argument about “just start” a Podcast — just DO NOT do it

Podcast: Play in new window | Download

In this episode of The Podcast Reporter, we present the argument from Ben Krueger that the common advice given to “just start” may be the wrong advice for having a successful podcast show. After we see why he says what he does, we bring in my own personal opinion from my own history when I “just got started” into podcasting. And we end up with a thought leader in the Podosphere, Paul Colligan of The Podcast Report show who is a mentor himself and helps aspiring podcasters to be prepared to monetize their shows and business podcasts.

First, let us see what Ben Krueger had stated in his email:

““Just get started!”

That’s the advice I hear all the time given to budding podcasters.


Yes, it’s true that taking action is better than getting stuck in the planning process. But I still think it gets more credit than it deserves.

Why?

First, “just get started” puts you at a huge disadvantage.

These days, everyone can launch their own show. Sometimes with a budget as low as $200.

So if you start a podcast without a clear attack plan…

And you’re just doing it for the sake of “getting your feet wet”…

You end up producing a messy, low-quality show that won’t stand out in the crowded podcasting world.

Second, every episode is important.

“Just get started” may get you published quickly…but it won’t get you recommended.

If your podcast doesn’t leave a good impression, it’ll probably end up in a prospect’s “do not listen” list.

Now, I’m not saying this to discourage you from producing your show.

But the reality is, podcasting isn’t for everyone!

And by doing the upfront work of planning, you’ll save time and potential heartaches in the future.

That’s why I want to invite you to a free consultation call, so we can see if podcasting is the right strategy for your business.”

As you will hear in this brief episode, I myself had “just started” my own podcast show in 2006, but I had the help of tools and courses that were available to me:

  • The School of Podcasting was a program from Dave Jackson that helped me to learn how to prepare a good show and episodes;
  • I took the course from Jason Van Orden about Learn How to Podcast (no longer available) online and understood the rudimentary steps of producing a podcast episode — especially since there were almost no tools available at the time in the podosphere;
  • I leaned from the books available — from Podcasting for Dummies to the book by Todd Cochrane and another from Mr. Geohegen and others.

But thought leaders like Paul Colligan of The Podcast Report now mentors others and consults with them to prepare a podcast that will have business success for monetization.

And I think that the 2 groups of podcasters — one that podcasts as a hobby or for passion, and the other that podcasts for business with monetization in mind — are what podcasters have to determine when they are sprayed with the words “just get started” by many of the podcasting instructors today.

For you, as a podcaster, which is the path you will follow? And which is the mentorship program that you will pursue and follow if you are serious about becoming a professional podcaster who will successfully monetize the podcast within your business?

And this email letter gives food for thought to the aspiring podcaster for a decision that should be made today.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Ben Krueger. All rights reserved.

Categories
podcast

412A- Podcast University — the third attempt

Podcast: Play in new window | Download

In this episode of The Podcast Reporter, we focus on the recent announcement of the latest version of a “Podcast University” offering. This offering will host a virtual meeting on 14 July 2020.

Now, the first 2 attempts started way back in 2007 and then repeated again in 2014 — and both started, but did not succeed:

Now, in early July, the announcement has arrived for a new attempt at a Podcast University. The link for this can be found at:  university.podcastmovement.com  and I, myself, have just joined the community. Yes, it is free at this time (maybe not so later on). And I have contributed one post in the chat room.

Now, instead of going in to all the detail of this site, perhaps it is better to encourage you, as a podcaster, to join for free and attend the event on 14July2020 that will kick off this project.

So, this very brief episode is just to inform you that this will be going on. And we hope that this third attempt to create a Podcast University can succeed.

Thank you for your attention, and we hope that you can find value in this Podcast University.

Copyright (c) 2020, Matrix Solutions Corporation and PodcastMovement.com . All rights reserved.