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podcast

451A- BONUS – First look at the bonus resource from Dave Jackson

In this episode of the Podcast Reporter, we take a first look into the bonus deliverable that was sent to those who purchased a book from Dave Jackson called Profit from Your Podcast.

 As you may well know, I did purchase the book from Dave Jackson, and I recently received an email from him which thanked me for my purchase of his book, along with a link and instructions for reaching the bonus content which he specified in his book.

I decided to sign up for the bonus content and I went to the link and became a member of his bonus area. After logging on, I did a quick recon of the site and what Dave had deliveed.

It seemed to me that he was using a template for a mastermind group. It was also called “More podcast money” in some spots later in the site. Now, this More Podcast Money was the name of his previous book (which this one obviously updated), and he had a free podcast with the same name that originally dealt with monetizing your podcast.

So I went through and gave my own opinion of the site and what it could propose to podcasters (and I did this in a very informal “stream of consciousness” method — right, nothing sophisticated or professionally planned).

So, in this audio episode, after my walk-through, I do give a final perspective from only my viewpoint of the book and the value it could provide to new podcasters, aspiring podcasters, or veteran podcasters.


My own final perspective was that this book could be a good resource for both aspiring podcasters and new podcasters. But myself, as a veteran podcaster, would be reluctant to see the value of the site until more participation and sharing occurs. As was stated in the audio episode, Paul Colligan (at  paulcolligan.com ) once tried to start Podcaster Space (on the heels of the 2006 MySpace.com craze), but it also required group participation — and so, I found myself to be the only one for a while in the site. And because of the lack of participation from others, the site failed.

And so, I, a veteran podcaster, will come back and see if the participation does exist, and then I can see if there is value in the content or not.

In the meantime, I thank Dave for going the extra mile to create this site (like a mastermind group site) and encourage those podcasters who want to become profitable in monetization to use it and participate.

With my gratitude to Dave Jackson, my old consultant from 2006, I thank him.

And so, for this podcaster, I would like to thank you for your attention.

Copyright (c), Matrix Solutions Corporation and Dave Jackson and Profit from your Podcast. All rights reserved.

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podcast

447- Strategies to help you when podcasting is no longer fun

In this episode of The Podcast Reporter, we revisit the topic of helping the podcaster get over any negative feelings that may creep up for podcasting when the passion and thrill is gone for you.

In this repurposed episode, we hope to give you tips and ideas to create strategies and help you to avoid the negative feelings that can result from the following:

  • Boredom,
  • burnout,
  • overwork,
  • lack of socialization with other podcasters,
  • lack of content (because you may have exhausted your content and cannot spawn new episodes from newer ideas), etc.
  • competition that has overtaken your show;
  • too much repetition in your workflow;
  • inability to participate in podcast meetups or podcamps or podcast conferences;
  • you feel attracted more to social media instead of podcasting;
  • you may feel that you have “grown out” of podcasting;
  • health problems that make you lose energy or ability to engage in podcasting in the way you did when you first started;
  • and other reasons that are mentioned in this episode.

I, myself, have felt down in certain times. And I give you a number of strategies that can help you get out of your slump of negativity. These did work for me.

In fact, there are GROWTH strategies that may work for you — for example, starting a podcast membership site (such as the one Daniel J Lewis of The Audacity to Podcast show created called Podcasters Society), or even starting or participating in a podcast network.

And, of course, there is always the direction of monetizing your podcast. You can refer to Dave Jackson of the School of Podcasting show in his free and earlier book, More Podcast Money (or the updated book called Profit from your Podcast).

I hope that some of these strategies that have worked for me as a podcaster can also help you during the times when you may begin to feel that “the thrill is gone” from podcasting.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation. All rights reserved.

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podcast

446- Case study review — how Evo Terra creates his podcast

In this episode of The Podcast Reporter, we discuss the recent article in the podnews.net newsletter that reviews how Evo Terra creates and produces his podcast show of PodcastPontifications.com.

For any podcaster that has known Evo, this would seem like a very interesting story. As I have known Evo since 2007 when I met him in person at a Podcamp conference in Arizona, I considered this of great value. For he has been a master podcaster, as well as an author who wrote several of the first books on podcasting in 2005 and 2007 (i.e., Podcasting for Dummies and Expert podcasting practices for Dummies).


Why this article in the podnews.net newsletter? Well, I guess that Evo got tired of people asking him why he spends 3.5 hours per episode and 4 episodes per week for almost 350 episodes to do his show — and that begs the question of the description of his workflow. So I guess he decided to publish the answer and point people to the article as a reply.

Very much like the situation with Dave Jackson of the School of Podcasting show, Dave constantly had to explain and answer the question of how someone can make money from podcasting. And so what did Dave do? He wrote a book, More Podcast Money (which is being updated with a new book, Profit from Your Podcast). And now, Dave can point to the book as a detailed reply once and for all.


Now, for aspiring or new podcasters who may ask Evo the same question (possibly in a webinar or a conference or a presentation), this article from Evo presents itself as a CASE STUDY.

In it, Evo describes the following details of his planning, his equipment, his recording, his production, his publishing — and then he goes into the details of WHY he takes so long (21 times the length of each episode) for final production:

  • Sound Conditioning:  these details describe how his environment for recording is prepared for recording;
  • Microphone: Shure SM7B mounted on a VIVO swingarm-mount
  • Audio Interface: Zoom H6, a portable recorder that has a lot of features and functions for recording either in a studio setting or the outdoors;
  • Computer: Mac Mini, which is my dedicated studio computer. 
  • Digital Audio Workstation or DAW:
  • Camera:  None, as his show of Podcast Pontifications is not a video podcast. But yes, there is a video version. 
  • Media Hosting Company: Captivate.fm, of which I sit on the Advisory Board. (Disclosure – so does Podnews’s Editor).
  • Website: PodcastPontifications.com is managed via and hosted by Webfow
  • Other Software: as described.
  • Pre-production:  And he delivers a bulleted list in this case study of what a typical schedule is like for him in the preparation and production tasks.
  • Creating a title and finalizing imagery;
  • Creating the “script” for the show
  • Production and live streaming: recording and creating the mp3 file;
  • Exporting the mp3 file to Descript for a full transcription.
  • The Writing and written editing: post-production
  • Publishing & Distribution: this can include scheduling and publishing the video and posting it to appropriate sites and web pages, as well as finalizing the ID3 tags.
  • Final syndication.

Now, all the details are not given here in the show notes or podcast episode — they are in the podnews.net article. I strongly recommend that ALL podcasters consume this article, so that they can see how a real  pro podcaster (i.e., one who wrote the book on podcasting) actually describes his workflow and tasks in the planning, production and publishing of his episodes.

I feel that we can ALL learn something from the old masters (of which I consider Evo one). And some of us may want to compare our own workflow and tasks to see if we need to improve our show with either additional plug-ins, software, or other tasks.

In any case, I feel that any podcaster worth his salt will get enjoyment out of Evo’s article — especially since his sense of humor and his element of “disruption” come out loud and clear in his writing. Please enjoy.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Evo Terra of PodcastPontifications.com and podnews.com. All rights reserved.

 

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podcast

473- First look at the Dave Jackson book on monetizing podcasts

In this episode of The Podcast Reporter, we discuss in the form of an overview the contents of the recent book from Dave Jackson of The School of Podcasting called “Profit from your Podcast: Proven Strategies  to Turn Listeners into a Livelihood.” (from Allworth Press, New York)

Thus, this episode was my impromptu review of the contents of the book and the perceived value at first glance from myself, a podcaster of  15 years. Thus, it is a form of “stream-of-consciousness” description, with a few editorial comments. And I do apologize for the extraneous noise from my flipping the pages next to my condenser microphone.

One big bonus is the bonus course from Dave for those who have bought the book. I really look forward to getting the content and resources from this course — and I do plan to report on this later on in an episode.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation . All rights reserved.

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podcast

439- Planning for uncertainty due to media hype and scams

In this episode of The Podcast Reporter, we focus on the themes from Todd Henry in a recent episode of his podcast show, The Accidental Creative. The episode title is “How to Plan for Uncertainty.”

Now, I have known personally Todd Henry since 2013 when I did interview him for a podcast show. In addition, I have also puchased some of his books (e.g., Die Empty) and some of his audio premium podcast episodes from AC-Engage. This is because I have found great value from Todd. And I myself have used some of his suggested strategies, which had turned out to be the right formula for temporary success for me as a podcaster and entrepreneur.


Todd delivers some key issues and themes for us to do better planning and be ready to PIVOT if and when another crisis arrives — either from events that impact our economy or from the media hype and exaggeration of a plan-demic.

You have to wonder if you are going to be forced to PIVOT in your podcast and business as an entrepreneur and podcaster. If so, then you can apply these suggestions to your plight today.

The three issues that are addressed to be a better planner and be better prepared for uncertainties — especially when the lame-stream media presents us with scams due to censorship, scams and misinformation by not telling the truth (and Todd gives examples and more details to explain each of these points):

  1. You should ask better questions;
  2. You have to “build your runway” when times are good so you can have it available when they are not;
  3. What is your main thing that you will have and rely on for your success that revolves around your mission.

We recommend that you consume the episode — either in audio from the podcast, or from his email newsletter where Todd delivers the transcript summary of the episode. In this way, a small amount of time up front can help us to plan for the uncertainty of either the podosphere or small business for the entrepreneur.


For podcasts, it could be that you have already created another domain to which you will switch and generate new content — and maybe use some marketing tactics to generate different revenue streams in a premium show. And if you have the domain and a brief outline and business plan which you have created in the form of a plan, you can be ready to launch and execute the action items to publish premium content or other tactics to make money when the other podcasts have stymied due to the uncertain event. For more information on how to make money from your podcast, you may want to refer to the book previously known as More Podcast Money from Dave Jackson. And later next month, the plan is to for him to update this book with another work, the title of which is called Profit from Your Podcast (which is available now as pre-order at amazon.com).

So now, you can have a blueprint on how to plan some strategies to deal with podcasting uncertainties.

For other entrepreneurial themes, you may want to develop alternate business plans to either go into another business with a separate business model or to create a small (but new) revenue stream for your business and focus on that until the uncertainty has become more clear or until it is gone.

Either way, we hope that you can plan for your success by planning for uncertainty, as Todd Henry simplifies the process in his episode. In this way, we hope that you can avoid being spun around in confusion, frustration and loss of business and loss of podcasting by the uncertainty of the times.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Todd Henry of TheAccidentalCreative.com. All rights reserved.

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podcast

431- Podcasting book teaches monetization — an update

In this episode of The Podcast Reporter, we repurpose an episode from another podcast (episode #68) called The Struggling Biz, in which we announce the upcoming arrival of an update to a book by Dave Jackson of The School of Podcasting.

As you will hear in this brief episode, this is a completely updated revision of the prior book called More Podcast Money. In fact, Dave is giving away for FREE the episodes of the podcast called More Podcast Money until the update on Amazon arrives in September.

I myself have been listening to it, and getting a good review of monetization strategies — for there are numerous ways in which you can create revenue streams in podcasting.


The name of the updated version of the book is:

Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood

Thus, although the content of this brief episode serves only as an announcement mainly for entrepreneurs of the release date of the book. I myself will highly recommend that podcasters should read this and consume the content, for it may help you in your podcasting and moneetization efforts. It certainly did for me.

And, by the way, I am NOT getting compensated in any way, shape or form for my recommendation of this content. For Dave has been my mentor in the past, and I have been a member of his podcast membership site, and I have also been a client of his podcasting consulting services. But I believe greatly in what he does and the benefits which he has delivered to me and to his listeners in his podcasts.

I will re-announce the availability of the book when it does become a reality, and if you wish to pre-order the book, you may do so. I hope you can get the benefit of the experience from Dave’s 15 years as a podcaster and podcast consultant, and I wish you the best in becoming a successful profitable podcaster.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Dave Jackson. All rights reserved.

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podcast

414- Update on book to make money from Podcasting

In this episode of The Podcast Reporter, we deliver the announcement of the availablilty of the update of a book by Dave Jackson of The School of Podcasting that is a sequel to More Podcast Money. The new title of the book is Profit from Your Podcast;  and availability has been delayed until August, 2020.

Now, in the past, I have had the pre-availability books written by Dave Jackson at my hand. However, now, I do NOT have availability to get a sneak preview.

However, for myself, I am pre-ordering the book, as I wish to see the latest updates on how to make money from podcasting, with all the different revenue streams can be created by podcasters. And these would be from EXPERIENCE, not from theory (as many of the other books and authors use).

Having read the current book, More Podcast Money, as well as listening to the podcast show More Podcast Money, I have found great value in the content from Dave Jackson. I have actually been able to create a couple of small revenue streams which I did not consider at first — and they have contributed to my income for my business in podcasting.

And because of this, I would strongly recommend that you, as a podcaster, should consider getting the content to this book either in hardcopy or in audio (when the audiobook comes out).

I hope that you will find great VALUE in this book to help you increase your income by creating great revenue streams with your podcast shows and make your show and business more successful.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Dave Jackson. All rights reserved.

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podcast

411- More entrepreneurs are creating Podcasts

In this episode of The Podcast Reporter, we deliver a repurposed episode from another show, The Struggling Biz in episode number 54. And the theme of this episode is the realization that currently more entrepreneurs are now creating podcasts and publishing episodes.

As you will hear in this audio episode, the virus crisis of 2020 has presented many new opportunities for the solo-preneurs and small business owners and startups who wish to enter the podosphere and become podcasters — especially with the mandated isolation and lockdown.

New opportunities for generating income with revenue streams due to including podcasting within the small business are now realities. And this episode will deliver some general thoughts about that. One final thought is that you may want to reference the book by Dave Jackson called More Podcast Money to learn about different ways of making money with podcasts.

We hope that you will also see the opportunities for increasing income for your small business as an entrepreneur with podcasting.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation. All rights reserved.

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podcast

357- Another course — how to start a podcast in 2020

In this brief and repurposed episode of The Podcast Reporter, we discuss the announcement and availability of yet another course that teaches the student about podcasting in the “how-to” arena. It is called How to Start a Podcast.

And the announcement of this program is in an article within the Podcast Business Journal.

So, it is that time of the year again for another course that traces the same roads over and over again. And once again, we recommend the book by Dave Jackson called More Podcast money, as well as the collaborative mentorship from Daniel J Lewis in his Podcasters Society membership site.

So, in the meantime, we thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and How to Start a Podcast. All rights reserved.

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podcast

331- Strategies for premium podcast content

In this episode of The Podcast Reporter, we deliver some strategies for creating premium podcast content. This would mean the content of episodes for which you will be able to monetize.

In addition to this repurposed episode, we refer you to the book by Dave Jackson of the School of Podcasting called More Podcast Money. Here, you will get various ways of creating revenue streams based on premium content — among other strategies.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation. All rights reserved.