Month: July 2020

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podcast

415- Opportunities for podcasters in screencasting

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In this episode of The Podcast Reporter, we deliver a repurposed episode. This was originally published earlier when it was mainly a story about Lon Naylor of screencapturevideo.com (which was previously known as LearnCamtasia.com).

Note: Lon had been a joint venture partner with myself several years ago when we launched a training product called “Podcasting for Screencasters.” (with an earlier promotional pdf from before)

Lon is an entrepreneur who is a professional screencaster and Powerpoint instructor with his site and his background. He is a noted instructor in the video training and tutorial environment with Camtasia Studio from Techsmith.

Note: Lon’s current tutorials and training site for videos and screencasts is now at ScreenCaptureVideo.com. And this newer site has all the benefits and content of value from his prior flagship site.

As you will hear in this repurposed audio episode, new opportunities exist for current podcasters who want to extend their reach, gain new audiences and possibly monetize their business opportunities with screencasts.

This episode has been edited slightly to update the information for today’s environment. Lon still has his training series of screen capturing video tools in both Camtasia and Powerpoint.

However, the opportunity still exists for podcasters to move into the area of screencasting for extending the reach of their business to new audiences (in the video area and professional training arena) — but with complimentary skills that can shorten the learning curve for podcasters. And do not forget the possibility of generating some revenue streams to increase your income for your business with these new skills and creating valuable screencast content.

We hope that you, as a podcaster, can quickly acquire the complimentary skills and therefore make your own business more successful as also a screencaster.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Lon Naylor of screencapturevideo.com. All rights reserved.

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podcast

414- Update on book to make money from Podcasting

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In this episode of The Podcast Reporter, we deliver the announcement of the availablilty of the update of a book by Dave Jackson of The School of Podcasting that is a sequel to More Podcast Money. The new title of the book is Profit from Your Podcast;  and availability has been delayed until August, 2020.

Now, in the past, I have had the pre-availability books written by Dave Jackson at my hand. However, now, I do NOT have availability to get a sneak preview.

However, for myself, I am pre-ordering the book, as I wish to see the latest updates on how to make money from podcasting, with all the different revenue streams can be created by podcasters. And these would be from EXPERIENCE, not from theory (as many of the other books and authors use).

Having read the current book, More Podcast Money, as well as listening to the podcast show More Podcast Money, I have found great value in the content from Dave Jackson. I have actually been able to create a couple of small revenue streams which I did not consider at first — and they have contributed to my income for my business in podcasting.

And because of this, I would strongly recommend that you, as a podcaster, should consider getting the content to this book either in hardcopy or in audio (when the audiobook comes out).

I hope that you will find great VALUE in this book to help you increase your income by creating great revenue streams with your podcast shows and make your show and business more successful.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Dave Jackson. All rights reserved.

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podcast

413- Decision for applying to The Podcast Academy

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In this episode of The Podcast Reporter, we discuss the issue of joining the new organization, The Podcast Academy. The membership application process opened up on 22June2020 online.

I myself have sent an application to join this group recently. And I did this because of a suggestion from Daniel J Lewis of The Audacity to Podcast — for he said that this would be a good way to improve not only our own podcast shows, but also the podosphere. I also received info from Todd Cochrane of The New Media Show with his suggestion to join this group, even though his initial response contained some reservations.

So I did what I had to do, even though I was leery of a requirement to send two letters of reference from other podcasters or people of interest. This mandate, along with the fee ($50 USD for a short time, but then $100 USD after that per year) made me a bit skeptical, as I have seen multiple organizations within the past 15 years create their site, readily request applications to join and even ask for money — but then fail to deliver and finally go out of business thereafter.

I had been listening to a trusted podcast show with both Todd Cochrane and Rob Greenlee of The New Media Show podcast. And since I noticed that Rob Greenlee had been selected to be the leader of this organization, I guess that I would put my trust in him for his leadership and possible correct steering of this group to help the podosphere — including the Indie podcasters.

I would suggest that you may want to consume the episode dated 27May2020 from NewMediaShow.com to understand the nature of this group and get Rob’s comments. In this episode, some of the details that explain the organization and membership are discussed openly.

So, I hope that you consider this group for either joining or supporting — and see if they will do good for the podosphere. And if you do decide to join, I hope that your podcast can be more successful with the hints, tips, and all benefits of this organization.

Thank you for your consideration and attention.

Copyright (c) 2020, Matrix Solutions Corporation and Rob Greenlee and Todd Cochrane and Daniel J Lewis. All rights reserved.

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podcast

412A- Podcast University — the third attempt

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In this episode of The Podcast Reporter, we focus on the recent announcement of the latest version of a “Podcast University” offering. This offering will host a virtual meeting on 14 July 2020.

Now, the first 2 attempts started way back in 2007 and then repeated again in 2014 — and both started, but did not succeed:

Now, in early July, the announcement has arrived for a new attempt at a Podcast University. The link for this can be found at:  university.podcastmovement.com  and I, myself, have just joined the community. Yes, it is free at this time (maybe not so later on). And I have contributed one post in the chat room.

Now, instead of going in to all the detail of this site, perhaps it is better to encourage you, as a podcaster, to join for free and attend the event on 14July2020 that will kick off this project.

So, this very brief episode is just to inform you that this will be going on. And we hope that this third attempt to create a Podcast University can succeed.

Thank you for your attention, and we hope that you can find value in this Podcast University.

Copyright (c) 2020, Matrix Solutions Corporation and PodcastMovement.com . All rights reserved.

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podcast

412- Podcaster path to becoming a Thought Leader

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In this episode of The Podcast Reporter, we discuss the four steps in the path of becoming a thought leader. This was initiated in an episode by Paul Colligan in his podcast show called The Podcast Report.

As you will hear in this audio episode, we describe each of four steps of the podcaster or new media content creator in becoming a recognized THOUGHT LEADER.

We also refer to a book by John Jantsch called “The Referral Engine” to become a solution provider and trusted advisor.

In addition an example of a trusted advisor is Lon Naylor of ScreenCaptureVideo.com in the area of screencasts and video training with both Camtasia Studio and PowerPoint by Microsoft.

And finally, an example of successful thought leadership is that of Chris Brogan, who is a podcaster, course designer and author of various books (such as Trust Agents, with co-author Julien Smith) on business relationships and success. Becoming recognized as a thought leader will result in receiving invitations to be a keynote speaker in certain inbound and virtual conferences for podcasting.

In addition, Paul Colligan is another example of a podcasting thought leader.

So we hope that this content can help you set your objective to become a podcasting thought leader and make your business a success.

Copyright (c) 2020, Matrix Solutions Corporation and Paul Colligan and Chris Brogan and John Jantsch and Lon Naylor. All rights reserved.