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podcast

554- How to turn listeners into clients as a podcast host

In this episode of the Podcast Reporter show, we discuss the topics delivered to us earlier this year by Ben Krueger, the podcaster from his program called cashflowpodcasting.com. These topics revolve around the ideas proposed by him in 5 tips of how to be “an amazing podcast host” and gain success by turning listeners into paid clients.

Ben Krueger

As Ben begins his discussion, he starts off with the question of: “Whether you’re doing solo episodes or interviews, being a great podcast host really comes down to two major things:

  • Be Human (and get the connection with your listeners); and
  • Be a Champion for your audience; or, as he states: “A great way to make sure you’re following this rule is to ask yourself one question before every episode: What do my listeners need to know, and how can I help them understand?”

and Ben explains with examples what he means by those suggestions in making your content impactful and meaningful to your listeners — especially in getting behind the scenes if your guest in an interview tends to give you “fluff” answers: “Just remember that if you are doing interviews, you have to make it your mission to uncover key insights during the conversations with your guests.” (and that means getting the guest to deliver educational and engaging content). And Ben gives examples and links to further his point.


So the five main tips for making powerful conversion content are:

  • Educate and motivate action (especially with actionable items today);
  • Provide social proof;
  • Give a clear next step;
  • Provide good calls-to-action for the listeners;
  • Follow through with good stories and examples that inspire, especially from his promotion of his Autopilot book (given in the post’s show notes by Ben).

Of course, Ben wants to be your mentor in helping you to prepare your audience for your own success within his program.

And, as someone who has personally known Ben since 2014, I would say that his suggestions are well worth looking at and examining it. I have only given you a small peek at his post with the tips — but I encourage you to review the content in light of your own podcast to see if you can pick the gems and examples that may relate to your own business and podcast shows, so that you can adapt his tips for your own success.

Remember that his 5 tips can be found (in some detail) at https://cashflowpodcasting.com/be-an-amazing-podcast-host/

And we wish you the best in becoming an “amazing podcast host” with your show and having success in your business.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger and michaelandmike.com. All rights reserved.

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podcast

596- Tips on uploading your podcast

In this episode of The Podcast Reporter, we review some general hints delivered to you (as an aspiring or new podcaster) from Ben Krueger, podcaster and consultant who has a site called cashflowpodcasting.com.

Ben has always been a great consultant and provider of good information for the new and aspiring podcaster since I have known him (from the time that we shared a table together in the exhibit hall of the first Podcast Movement conference in Dallas). His advice and his free deliverables and pdf files contain good information most of the time, and I would highly encourage you to see his multi-step approach to planning, producing, publishing and promoting a podcast.

In an episode on 30 November 2021, Ben gives several hints and tips for uploading a podcast. But he goes a couple of steps further and recommends what some actionable steps would be to publish the podcast show and episodes, as well as some words about streaming your show episodes and areas of increased publicity for your web site of your show.


In an article for 30 November 2021 titled “How to upload a podcast,” Ben makes three strong suggestions for actionable steps in the distribution of a podcast, as well as the upload of episodes:

  • “Upload your podcast files to a podcast hosting service.
  • Submit your episode to all streaming platforms at once.
  • Publish episode players from your host to your own website.”

He then provides sections of the articles with more details about the process that a podcaster should consider about uploads, distribution and promotion:

  • How to upload a podcast episode;
  • The cost of uploading a podcast episode in your show;
  • How to submit your first podcast episode;
  • Where to post your first podcast;
  • How to post a podcast for free (some suggested ideas);
  • Would Spotify be a good choice for a free posting?
  • A discussion about the most popular podcast platform;
  • How to upload a podcast episode to your own site;
  • Some final ideas about suggested tools and templates: “Initially, it seems logical to use the website template offered by the hosting service to create a website for your show. Further down the line, you could explore creating a website using a third-party service that would potentially offer greater flexibility around the layout and design.”

For this podcaster, I have been using the templates and tools in which I learned during my initial period in podcasting many years ago. I have upgraded some of them, as I do wish to improve the speed of creation and publication of my episodes. I got a lot of them from the time when I did hire a consultant to help me with improving my initial podcasting — and that was Dave Jackson from The School of Podcasting.

There was also one aspect in Dave Jackson’s episode from November of 2021, in which he put out a request for podcasters to answer his “question of the month” for answering how much time is spent by a podcaster from the idea creation stage to the point where a podcast episode is released by pressing the PUBLISH button. It was interesting to see how podcasters have become more sophisticated in the area of creating and publishing their podcast episodes — including myself (I did contribute my discussion from my name of Sergeant Fred).

We hope that these ideas in the article, along with Dave Jackson’s episode, can help you to refine your uploading, publishing, streaming and distribution of your podcast episodes.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and michaelandmike.com and Ben Krueger of cashflorpodcasting.com. All rights reserved.

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podcast

592- Best practices in podcasting

In this episode of The Podcast Reporter, we review some ideas and suggestions from Ben Krueger of cashflowpodcasting.com that deal with suggested BEST PRACTICES for podcasting. This theme was discussed in a post from Ben Krueger in his site titled “Podcast Best Practices for 2021.”

Ben Krueger

As you may remember, I have known Ben since 2014, when we both were at an exhibit table at the very first Podcast Movement conference in Dallas. In my opinion, Ben is a professional podcaster who has delivered lots of good suggestions, especially for the aspiring and new podcasters. And he has posted many documents for free from his site that do add value.

In this post, he reviews some suggested BEST PRACTICES for the podcaster that may add value to the podcasting effort. It is highly recommended that you, as a podcaster, should list some best practices used by other podcasters of note. Then you can look at them and see if you can integrate some of them that may work well for your own podcast shows. Perhaps some of these can help your show to stand out as “value-driven content.” Remember, as Ben mentions, there really is no magic formula for everyone.

Here is a summary of the introduction by Ben about best practices and his discussion: Podcast best practices inevitably change from one year to the next. As the streaming landscape begins to mature, it’s never been more important to follow podcast best practices and deploy a range of strategies to attract engaged audio listeners. While the consumption of audio content is increasing, listeners only have so much time in a day to engage with podcasts.”

  • Provide your audience with as much value as possible;
  • Create a memorable podcast name and optimize titles: “Establishing a clear value proposition begins with a memorable podcast name.”
  • Strike a balance between creativity and authenticity;
  • Involve your target audience in the conception of the podcast, including the podcast name(s): “Launching a podcast without consulting your target audience is a poor strategy.”
  • Utilize Welcome and send-off phrases to build audience trust to help establish a sense of familiarity;
  • Consistency in how you open and close your episodes adds structure to your content;
  • Take note of how hosts in other podcasts within your niche open and close each episode;
  • Cross-sell other podcast episodes and related content;
  • Consistently schedule and publish new podcast episodes to have your listeners include your episodes as part of their routine;
  • Communicate your publishing schedule to your listeners;
  • Engage in marketing and promotion efforts: “…you cannot rely on organic discovery on these platforms to build an audience.”
  • What is recommended is  leveraging social media marketing to create awareness around your new podcast episodes.

Ben then sums up his post with the emphasis on delivering value to your audience: “Every best practice related to producing a podcast ultimately stems back to value creation.”

Thus, we hope that you can consume this post and see if any (or all) of these suggestions may help you to increase the value of your podcast show and to engage great listeners so that your podcast show can be a success and deliver the great value to your audience.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger and michaelandmike.com. All rights reserved.

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podcast

579- Steps for positive podcast interviews

In this episode of The Podcast Reporter, we review a post from podcaster Ben Krueger that deals with the steps in how to interview someone for a podcast.

In this post, Ben gives some steps needed for successful interviews of your guests for your podcast episodes:

  1. “Find guests that you are genuinely interested in.
  2. Do extensive research on the guest to identify talking points.
  3. Listen to previous podcast interviews featuring the guest.
  4. Avoid interrupting the guest during the conversation.
  5. Make sure they are given plenty of time to speak.
  6. Don’t be afraid to challenge guests on their opinions.
  7. Practice the concept of active listening.
  8. Talk with the guest before you start recording.
  9. Always keep the conversation moving forward.
  10. Create batches of questions on particular topics.”

An example of this type of interviewer is Bill O’Reilly of the “No-spin news” podcast show. He interviews guests from BOTH SIDES OF THE ISLE or of differing perspectives, so that he can show that he will respect the viewpoints of the pros and cons of a particular topic (even if they may not agree totally with what he says or with his own “narrative” — because everyone does have a hidden narrative).


Many interviewers suffer from “group-think” or from subjective opinion-based narratives from which they cannot remove themselves when talking to others or interviewing others. This type of narrow-minded thinking will always go along with the narrative-of-the-day along the “party lines” that dictate what to say and how to say it, regardless of possible truth or issues that may surface when you have someone giving you a different point of view that may have merit.

Now, Ben stresses the dangers that may be underlying in your own attitude when you have basically a mindset that demands group-think or when you do not really want true and honest opinions and viewpoints from your guest that you interview. He states: “If you’re not interested in their opinions and perspectives, there will likely be an absence of thoughtful interview questions – and this will damage the value proposition of the content. To create great audio content with guests, you must lead with passion. It’s essential to focus on topics that both you and the audience care about.”


For this podcaster, my suggestions would be to review the steps outlined by Ben Krueger and see if they match your workflow and elements in planning and executing various podcast guest interviews. In fact, you may have an additional step or two that will help you to ensure clear, concise, fair and impartial interviews that will have an impact on your listeners.

As you may remember, I have known personally Ben since the 2014 time frame, when I shared a booth in the exhibit hall of the very first Podcast Movement conference in Dallas. I know that he has delivered good information and free pdfs at times for his listeners. He has suggested many tips and techniques which I consider of value, especially for the new and aspiring podcasters.

Ben Krueger

And although the steps that he outlines may take more time and seem to cause more trouble and time for you, they may be helpful in the long-term for you and your credibility as an interviewer. They certainly cannot hurt, and they may cement good habits in the preparation of guest interviews for you, the podcaster, in the future for your episodes and shows. And I, myself, have adopted a couple of these in my workflow that have already paid off with valuable results in my interviews for my podcasts. We hope that you will find some additional formulas for success with your podcast guest interviews.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger and michaelandmike.com. All rights reserved.

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podcast

532- Podcasting production partners and how to look for one

In this episode of The Podcast Reporter, we discuss the topic of podcasting production partners — and how to find one, with some tips that are delivered by Ben Krueger in his recent podcast blog and series of cashflowpodcasting.com.

To find a podcast production partner, there are several key tips from Ben in his post, which can give you, the podcaster, an idea of what to look for and some key elements besides the relationship you may have with some other candidates (be it personal or business) and looking forward to the ultimate results for your business podcast.

The key ideas in this post are the following:

  • Make sure all parties are working toward a clear objective that can be articulated by yourself;
  • The challenges in both in-person collaboration and separation of duties vs. the remote work assignments and coordination;
  • Of course, Ben emphasizes the need for streamlined processes in order to be successful (and, of course, he spares no content in reminding you that his firm will have them and support you with them in finding a partner);
  • Do your candidates have the expertise and knowledge to develop content for your target market?
  • Also consider the quality of the marketing materials used to promote the audio content;
  • Inspect the track record of a candidate who has proven that he will have a sharp eye on details;
  • Research how much a podcast production partner should be compensated, as well as the cost of production of a podcast;
  • Determine if a solo podcast show in episodes is the format for you to follow, or if more need to be involved in the production;
  • Determine the source of production equipment (or you may have to accept that you will purchase these yourself);
  • What will be the repurposing strategy for your content — perhaps into other forms of media?
  • What kind of guest “pipeline” will be needed to have a continuous influx of guests for your show, if you will have guests?
  • What kind of scripting strategy will you have to create content around your show and be relevant to your audience?

These are the key items that Ben discusses in his post. And for many aspiring podcasters, these may make a great deal of the topics that need to be asked before launching a show with just a faint idea of who should be the podcast production team.


Ben Krueger

Now, Ben Krueger is someone that I have known since we first met at the initial Podcast Movement conference in Dallas in 2014. Ben is the founder of Cashflow Podcasting and he specializes in helping thought leaders entrepreneurs amplify their impact through podcasting.  He’s a world traveler, outdoor sports junkie and future enthusiast! He also has shared with us (within this podcast series and others) not only ideas on podcasting, but some key gems for free in the form of pdf files and topics that can be key as help to future podcasters and current podcasters. We thank Ben for his contributions to the podosphere.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger and michaelandmike.com . All rights reserved.

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podcast

560- Podcast subscription services — seeing the value

In this episode of The Podcast Reporter, we go into the theme of podcast subscription services. And for this, we refer to an article posted by podcaster Ben Krueger of cashflowpodcasting.com.

Ben Krueger

As we have stated here before, I personally have known Ben since 2014, when we met side-by-side at the exhibit hall of the first Podcast Movement conference in Dallas.

Since then, Ben has delivered lots of great content, especially aimed for the new and aspiring podcaster. And, of course, his calls-to-action are for a subscription to his services or for using his deliverables to help you increase your productivity and head to podcasting success.

In this case, the article that he delivers to us is about the Podcast Subscription Services and their worth to you. He describes what they are in simple terms:  “Podcast subscriptions give you (the podcaster) an opportunity to sell your content to listeners. You can choose to keep some of your content free and create exclusive content for paying listeners or opt for all your episodes to be paid moving forward.”

After explaining what they are, the main topics he covers are the following:

  • How can these services benefit my podcast?
  • What types of podcast subscription services are there?
  • Podcaster options for creating a podcast subscription — and he gives examples with both Apple and Spotify;
  • A wrap-up for monetization that you may select — it is up to you, and there is no one single model.

For monetization options, Ben has always been creative and descriptive of the means for podcasters to generate revenue — especially if the podcaster wants to start a business podcast show.

Please remember that Ben has several free pdfs that outline not only his solutions for you, but also refers to others who have certain expertise that can always assist you: “Ben Krueger is the founder of Cashflow Podcasting and he specializes in helping thought leaders entrepreneurs amplify their impact through podcasting.”

I hope that you can reflect on the subscription services that will help your podcast show generate the revenue with the best model for your business, and that they will be worth it for you to invest some time in creating and executing those that will be beneficial for you.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger of cashflowpodcasting.com and michaelandmike.com. All rights reserved.

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podcast

523- Being a guest on Podcasting interviews can have good results for your show

In this episode of The Podcast Reporter, we once again touch upon the theme of being a guest on podcasting interviews in order to improve the quality of your show or grow your audience, and even get new clients for your business.

First, let’s take the last area — getting clients for your business. In an audio interview, Ben Krueger of cashflowpodcasting.com interviewed Mojca Mars in 2017 about this theme. For the 28 minutes of this episode, we hear Ben targeting the area of getting great clients with GREAT INTERVIEWS.

Note: As I have stated many times, Ben Krueger is an authority on monetizing your podcasts and building authority as an influencer by podcasting.


Now, this is not the first time we dealt with success in your business as a result of podcasting interviews — but from the OTHER side of the equation of conventional wisdom. In the past, as early as 2015, we dealt with Tom Schwab and his Interview Valet site (from an audio sound byte at the Podcast Movement Conference in 2015) and his ideas of how to grow your business and get great clients with monetization of yourself being interviewed by other podcasters.

In fact, we would like to include the podcast episode we did earlier at that time with Tom Schwab from this own podcast series:

And, as you can see, Tom has had success in being the interviewee and building up his business in many ways. What helped in his business was his past experiences in the US Navy as a veteran and his acumen for enriching the interview experience for the podcaster.


And also, we would like to point out that Max Flight has also given us some evergreen material in his episode of BEING INTERVIEWED. This is a look at the interview process from the side of the interviewee, and not the interviewer. We now present a past audio episode from this series that is delivered by Max Flight on the issues and the preparation of being interviewed:


However, its my recollection from 2015 that Tom Schwab led the way of other podcasters who jumped on the “guest interview” bandwagon to develop plans and shows and programs to have podcasters become guests on different interview shows in order to promote their own podcast shows — where monetization was the key success factor.

We hope that you can get value from these 3 interviews that will help you determine how you can grow your business, have great interviews, and thus get great clients and great results in podcasting.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger of cashflowpodcasting.com and Tom Schwab of Interview Valet and Max Flight and michaelandmike.com. All rights reserved.

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podcast

518- Podcaster tips to increase the value of your podcast show

In this episode of The Podcast Reporter, we discuss several tips from Ben Krueger of cashflowpodcasting.com that are aimed at helping you, the podcaster, increase the value of your show to our audiences.

These tips were delivered in an email message to all on Ben’s distribution list (and we do recommend that you sign up for that list, because there are a lot of hidden gems that are contained in the correspondence).

Now, as I have mentioned before, I have known Ben since 2014, when we shared a display table at the exhibit hall during the first Podcast Movement conference. And I feel that he has given many an interesting idea and suggestion to podcasters in his blog and his site — and many of them using the freemium model (i.e., giving away good content for free in hopes that you will later sign up for his coaching, offerings and products which he does monetize).

In this case, Ben heralds the year of 2021 with great hope, after having suffered through the pandemic (or, if you will, sham-demic or scam-demic) that brought economic disaster for many entrepreneurs and podcasters who were in the process of monetizing their shows.


First, Ben gives the following statistics:

  • 32% of Americans listen to podcasts at least once a month (Edison Research): With one third of the USA’s population tuning in, you could say that podcasting is becoming more mainstream. [And Ben suggests that email marketing may be a good method to accelerate some promotion]

  • Brands that advertise their products and services on business podcasts enjoy an average 14% rise in purchase intent (Music Oomph): There is plenty of research on customer behavior proving that podcasts significantly help brand awareness and authority. [Ben suggests that your podcasts should not be going to waste!]

  • The most popular podcast platforms in the US are Apple, Spotify, and Stitcher: If you aren’t already on one of these platforms, you are missing out on a huge audience.”

Then Ben gives a couple of actionable suggestions of what you, the podcaster, can do to “increase value and make your show more accessible to the masses:

  • Transcriptions are a great place to start.
    [The reason is that] Transcripts allow episodes to be read by anyone with hearing disabilities, therefore increasing accessibility. They also boost SEO for your website, and more traffic generally means more revenue. Finally, podcasts with transcripts provide more backlink opportunities;” and then also

  • Nurture your audience. [And then Ben points you to his deliverable called The 8 Principles Behind Highly Successful Business Podcasts to give you examples of what he means]. Essentially, you want to share valuable content that will help your listeners solve a specific problem that they, in particular, struggle with. By offering key insights and solutions tailored to your listeners, you nurture your audience, create a community, and build trust. This tends to work best for those who already have an established business and value proposition so that the podcast can work as an engagement tool.” 

Obviously, the call-to-action is to refer to the resource of The 8 Principles (mentioned earlier) and use that as a guide to continue on the road to success.


Now, for this podcaster, I have tried including transcripts since the early days of 2006, when I first started podcasting in a really professional way — and I used a transcription company that I had met in the exhibit hall of the early Podcast and Portable Media Expo in Ontario, California at the beginning of the podosphere.

Because there were hardly any tools and the audiences did not take too kindly to transcripts, I had quit using them and just relied on my show notes. But now, I would encourage you to consider using transcripts as a key distribution, sales and marketing tactic for your own show and deliver that increased value to your audience. However, I would also suggest that you ask your audience (e.g., in a survey) if they find value in a podcast episode where you conducted a trial and delivered transcripts. This should indicate to you the value of transcripts to your listeners.

But be aware — if you start the tactic of transcripts, you may have to continue with that for every new media deliverable you create (e.g., if you started a video or screencast, etc.). For many, transcripts may be an additional workflow step that may become a great use of valuable time and may not generate the ROI that you imagine (again–you would have to measure the results of transcripts to help out your show, which would be more work). Or you may not want to bother with transcripts at all and find out if just show notes will be good enough and great value for your listeners.

We hope that you can find other gems from Ben Krueger to help your show grow to a success in the podosphere.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger of cashflowpodcasting.com and michaelandmike.com. All rights reserved.

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podcast

557- Podcasting guides and courses from an expert trainer

In this episode of The Podcast Reporter, we discuss the article posted by Ben Krueger of cashflowpodcasting.com that tries to give an overview of podcast creation. The title is “Podcast Production Classes: Learn how to record a podcast.”

Ben Krueger

Now, I have known Ben since 2014, and he has delivered a lot of free gems in the form of pdfs and deliverables to those who are aspiring or new podcasters.

This article is one that intrigued me, for there have been so many tutorials on creating a podcast (one of which I, myself, created and published back in 2013-2014 for a couple of courses that I targeted for screencasters called “Podcasting for Screencasters” — and which I had developed jointly with the czar of screencapturevideo.com or formerly, the LearnCamtasia.com guru, Lon Naylor).

Thus, I wanted to see what new themes or topics or techniques would be revealed and presented by Ben at this time.


In reviewing the article, it seems that Ben gave the following modules in his deliverable, which he calls a GUIDE, and he gives a very brief paragraph or two of discussion following each module:

“In this guide, we will be breaking down the following questions:

  • What is the best podcast course?
  • Are podcast production classes necessary?
  • What do I need to record a podcast?
  • What do you need to record a podcast at home?
  • How can I record a podcast for free?
  • How do I record a podcast on my computer?
  • Do podcasts make money?
  • How do I record my first podcast?”

Now, I have been a bit weary of these types of “complete” guides. And this is mainly because I had learned a lot of podcast production from two great resources that are still around since 2005 — Dave Jackson of the School of Podcasting and Paul Colligan (the latter who recently does not provide “how to podcast” courses or tutorials or guides any more, but focuses on the monetization strategies that work for business podcasters).


First, I was amazed at a couple of topics that Ben provided, which were the need for a course and whether such training was really needed.

Although each topic is touched upon at a very high level, the questions that are given are the common ones for aspiring or new podcasters. And what this article really does is create a call-to-action from Ben to order a free deliverable — a free pdf or book called “Podcast Strategies: How to create the perfect business podcast.”

And you can order this free deliverable using the link.

Now, for this podcaster, I had ordered the deliverable from Ben a while ago, and for the new and aspiring podcaster, this can serve to help speed up the possibility of creating a podcast show and then put together a strategy for later monetization for the podcaster’s business.

I would strongly encourage those attempting to enter the podosphere as a podcaster to order the free deliverable and contemplate on the steps needed to start on the right path.


Or, just as well, if you plan on going down the route for paid consultation, you may want to join a membership site that delivers tutorials at any stage of your podcasting learning curve from Dave Jackson at his schoolofpodcasting.com site. I had been a member from 2006 to 2008, and this program from Dave allowed me to learn a lot of the details of creating a podcast show and improve it (still today). In fact, I had hired Dave Jackson in the past as my podcast consultant and had started over 8 podcast shows with his hired help.

Regardless of which direction and strategy and deliverables or courses that you may choose for your education to get you started into podcasting, we hope that you can plan for, and launch, and be successful with your podcast show.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and michaelandmike.com and Ben Krueger and Dave Jackson. All rights reserved.

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podcast

516- Suggestions on starting a Business Podcast

In this episode of The Podcast Reporter, we deliver some ideas from Ben Krueger for those aspiring podcasters who want to start a BUSINESS PODCAST (that is, one that will not be for a hobby or just for passion).

From a recent post in his site of cashflowpodcasting.com, Ben goes on to list the main tasks of beginning a business podcast. And the main points are:

  • How do you start a business podcast?
  • Can you make money with podcasting?
  • How do you monetize a podcast?
  • Do you need a license to start a podcast?
  • What is the best business podcast?
  • What do you need to start your own podcast?
  • What is the best platform for podcasts?
  • What makes a podcast successful?

These suggestions and ideas seem pretty self-evident, but Ben has had the experience of not only starting his own business podcast and teaching about it, but also in helping others to start their own shows.

Now, as I have stated in this podcast show before, I have known Ben since 2014, when I shared a table in the showroom floor of the first Podcast Movement conference. And I have seen his blog and have listened to a lot of his episodes. He has delivered some free resources, whitepapers, pdf documents and advice — as he does subscribe to the freemium method of business podcasting.

Ben Krueger

Ben delivers a written blog post for these ideas, instead of an audio episode. And for the newbies or the aspiring podcaster, these ideas make a lot of sense, although they may seem very basic.

But once you examine them, and once you see the referrals that Ben gives to the reader about the people who appear to be the best business podcasters, you may want to put together a plan to create a business podcast for your own show.

So we suggest that you read this post and digest the recommendations and the tasks and workflow that Ben has delivered. We think that you will agree that this could be good food for thought.

We hope that these ideas prove to be ammunition for you to create your own business podcast and make your show a success.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger of cashflowpodcast.com and michaelandmike.com. All rights reserved.