Categories
podcast

516- Suggestions on starting a Business Podcast

In this episode of The Podcast Reporter, we deliver some ideas from Ben Krueger for those aspiring podcasters who want to start a BUSINESS PODCAST (that is, one that will not be for a hobby or just for passion).

From a recent post in his site of cashflowpodcasting.com, Ben goes on to list the main tasks of beginning a business podcast. And the main points are:

  • How do you start a business podcast?
  • Can you make money with podcasting?
  • How do you monetize a podcast?
  • Do you need a license to start a podcast?
  • What is the best business podcast?
  • What do you need to start your own podcast?
  • What is the best platform for podcasts?
  • What makes a podcast successful?

These suggestions and ideas seem pretty self-evident, but Ben has had the experience of not only starting his own business podcast and teaching about it, but also in helping others to start their own shows.

Now, as I have stated in this podcast show before, I have known Ben since 2014, when I shared a table in the showroom floor of the first Podcast Movement conference. And I have seen his blog and have listened to a lot of his episodes. He has delivered some free resources, whitepapers, pdf documents and advice — as he does subscribe to the freemium method of business podcasting.

Ben Krueger

Ben delivers a written blog post for these ideas, instead of an audio episode. And for the newbies or the aspiring podcaster, these ideas make a lot of sense, although they may seem very basic.

But once you examine them, and once you see the referrals that Ben gives to the reader about the people who appear to be the best business podcasters, you may want to put together a plan to create a business podcast for your own show.

So we suggest that you read this post and digest the recommendations and the tasks and workflow that Ben has delivered. We think that you will agree that this could be good food for thought.

We hope that these ideas prove to be ammunition for you to create your own business podcast and make your show a success.

Thank you for your attention.

Copyright (c) 2021, Matrix Solutions Corporation and Ben Krueger of cashflowpodcast.com and michaelandmike.com. All rights reserved.

Categories
podcast

424- What to do after you launch a podcast show

In this episode of The Podcast Reporter, we reflect on the issue of what a podcaster might do (with a few suggestions) after this individual has launched a podcast show. We include some recommendations from an email and blog from Ben Krueger of CashFlowPodcasting.com.

Ben Krueger

As we have referenced Ben before in this podcast show, he offers usually some materials that can be of assistance and help in not only explaining the concept, but also giving you some steps that are actionable. And this information is included in a pdf document that he provides for free at cashflowpodcasting.com. And the title of this free 10-page pdf document is “WHAT TO DO NOW THAT YOUR PODCAST IS LAUNCHED!” And it is dated  July 14, 2020.

A very high level summary of Ben’s recommendations are the following:

  • Establish your process;
  • Integrate your podcast;
  • Check your mindset; and
  • Move forward.

Ben also suggests that you obtain a book which he wrote called “Podcast Principles” — and with the subtitle, he claims that this is  “the book that helps you start the perfect business podcast.”

We also have a few of our own suggestions from our experience to help the new podcaster become more successful in a shorter time frame and have the podcast show gain audience growth or create community, as well as increase listeners.

In my opinion, you should also include the following to your list of to-do’s after you launch:

  • Determine what type of mentoring you may need or want;
  • Determine if a mastermind group or a membership site for podcasting is suitable for you;
  • And, of course, my pick would be for you to review and possibly join a group from Daniel J Lewis (of the Audacity to Podcast) called the Podcasters Society membership site — so that you can take your podcast show from average to amazing.

So with these suggestions and resources that you have available from Ben Krueger to help you along, we hope that you can find these of value. And we sincerely hope that you can help your podcast show, now launched, into growing your audience and becoming successful to meet and exceed your objectives as a great business podcast show.

Thank you for your attention.

Copyright (c) 2020, Matrix Solutions Corporation and Ben Krueger of cashflowpodcasting.com. All rights reserved.