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700A- SWANSONG- 2030 fading – with first interview with Adam Curry

In this episode, we are all saying our farewells to the 2030Podcast.com audience, because like an old soldier, we just “fade away.”

And since our last podcast episode told about the greatest generation, of which I consider myself to be a legacy of that group, I see that bidding farewell to our audience is a great respect.

So, there will be no more controversial topics, etc., but just the memory of the show. And so we deliver to you the beginnings of the 2030podcast.com show, with the creator of the idea for 2030 in a podcast show, the Podfather himself, Adam Curry — from an interview in February of 2015.

We thank Adam Curry for his idea and for what was for us a great entertainment content experience.

Thank you for your attention.

Copyright (c) 2023, Matrix Solutions Corporation and 2030podcast.com and michaelandmike.com and Adam Curry. All rights reserved.

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662- Salute to the greatest generation and the advent of the worst generation

In this episode of The Podcast Reporter show, we deliver to you a stream-of-consciousness discussion as we sadly are delivering a tribute and bidding farewell to those of THE GREATEST GENERATION while we are seeing the advent of evil from THE WORST GENERATION toward the trend to 2030.

Now, this is a repurposed episode from the 2030 Podcast show with the same title.


NOW, What was the GREATEST GENERATION and how did that name arise and how was it praised?

– The noted correspondent and news personality — especially Jennings, etc. — solidified by the serial documentary “THE 20TH CENTURY: AMERICA’S TIME”

– The lessons learned by 17 million Americans who rose up to the cause for WWII and Korea:

* they learned what it was to fight a real war for the country;

* they learned to appreciate the values of freedom

* they valued the liberty of the nation and they were grateful for what they had when they returned — and for the opportunities that they were offered when they returned home or after their sacrifice for serving;

* they appreciated the strong, traditional values of hard work that would lead to success, as well as the education offerings from the GI Bill to help them on their road to career offerings;

* they valued the essence of THE AMERICAN DREAM and the road to achieve that in their lives:

– the value and appreciation of raising a family;

–  the value of having a rule of law and of logic;

– the belief in the goodness of Man and the ability to help others, while paving their way to their own success;

– the ability to reap the rewards of their own Judaeo-Christian legacies and respect the religions and beliefs of others;

– the essence of spirituality in life while believing in the goodness of religious beliefs;

– for many, the attitude of patriotism and service to the country that defended those beliefs.


When did this start to change?

– blame Mario Savio and the Berkley protests, demonstrations and riots by the younger college crows that said that GOD WAS DEAD and refused to serve their military obligations as citizens;

– blame the “drug generation” from the “beat generation” that wanted only to “tune in, turn on and drop out.”

– blame the draft dodgers and those who refused to take responsibility for themselves in trying to make a better life for themselves instead of protesting and wanting everything given to them because they felt that they were entitled to it;

– blame the ENTITLEMENT GENERATION who would believe only in rainbows and unicorns and the belief that everyone gets a participation trophy instead of being competitive in the local and world stage.

– blame the government and the military industrial complex for lies to the American public;

– blame the spoiled children like Jane Fonda and draft dodgers like Bill Clinton and phonies like John Kerry that influenced the younger generations in contrary beliefs about service, sacrifice and citizenship;

– blame the politicians who saw greed and selfishness as the ultimate road to power, and to keep themselves in power while being influenced by the evil beings like Soros and evil programs to chip away at the American Dream;


The result is the growth of the radical left (they call themselves progressives, but they are really the vanguard for a destructive world of entitlements and power-seekers for big government and control of the population by exploiting the people’s goodness) and the extremists who call others extremists by living the playbook of the communists and Marxists.


So, are there any hopes for goodness and values to come in the future?

The greatest generation fought in WWII, so they are now in the 90s and late 90s (some over 100 years old)  — and they are quickly leaving our lives due to death. The younger generations who are self-centered and feel “entitled” to everything with no regard to service or sacrifice or the American Dream or giving back to the nation that allowed them to have the benefits of their lives — these are the underlings who will soon realize that they are more worthless as citizens or humans because of such “progressive” beliefs from the radical left.

So we have progressed in the past in the second half of the 20th century  to an awesome world and environment of possibilities and achievements and the ability of finding success to the current modern environment of doubt, uncertainty, and valueless idiots that believe only in being entitled for no reason except in their scattered brains — and especially with no hopes for family, future and spiritual ideals that helped to create what we had before in the “greatest generation.”

And so for the first half of the twenty-first century, we see the that this generation is absolutely the WORST GENERATION that will lead to the fall of the accomplishments and tasks achieved by those who valued education and service and sacrifice. Instead of heroes who could have helped all Mankind, you have evil villains like Soros, Bill Gates, Nancy Pelosi, Greta Tunberg and AOC that is now bringing down any success from the past.

The only thing that today’s WORST GENERATION can offer to you and yours is the evil of an ominous future outlined by what George Orwell told us in his novel, 1984, as well as the movie, Soylent Green.

The WORST GENERATION is filled with leaders who want surveillance of everyone and who will actually behave like “Big Brother” to you and yours in the upcoming struggle between good and evil.

We certainly will be following the trends that may take us to the year 2030 with perhaps a more positive outlook. We will advise you of our viewpoints as the attempted exploitations occur.

Thank you for your attention.

Copyright (c) 2023, Matrix Solutions Corporation and michaelandmike.com. All rights reserved.

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podcast

661- Combining episode content — recovering from internet hack

In this episode of The Podcast Reporter, we deliver a method of combining several podcast episodes into one piece of content. As you know, we are recovering from a hack from an internet bad actor — and so we “catch up” in our episodes by having one piece of content (in this episode) cover both The 2030 Podcast Show, as well as the Podcast Reporter show. And we do so with an episode with my co-host from the 2030podcast.com show, Matt Cox.

Matt Cox – Podcaster

In this episode of The Podcast Reporter show, as well as the 2030 Podcast show, both Sgt Fred and Matt Cox (the latter who is the podcaster for the show, Brunch with the Brits) deliver our viewpoints on some key trends toward 2030 and provide content for this podcast show.

Now, recently, we had to publish episode 128 of The 2030 Podcast show with what was a back-up plan when a bad actor in the podosphere had impacted our WordPress content management system and had shut it down for a while. We actually went and published the original content of what would have been episode 128 of the podcast show with a substitute for our listeners — and that was episode 660 from my other podcast show (as backup per our plans) called The Podcast Reporter.


However, as we have seemed to have recovered from the earlier problem, Matt and I are now ready to discuss our viewpoints on the following topics that are trends to 2030:

  • The resolution of the debt ceiling debate;
  • The discussion of what ecocide is and how the ICC may try and extort money from the US due to complications from the Vietnam War [note: we spoke about this in the preceding episode];
  • The status of the monarchy in the UK with Camilla and Harry Windsor;
  • The fight over forgiveness of student loan debt — although Congress passes legislation NOT to forgive it, Bo-Jiden will veto;
  • The fight for the WHO to control the world as they try to censor information except for their own narrative and to launch a treaty before the next worldwide PLANDEMIC; as a matter of fact, this is by plan to be Plandemic #3, and you can follow the details in this URL: PLANDEMIC #3 — THE GREAT AWAKENING;
  • The Biden Crime Family and its evil and lies that are cast out from the mouths of the evil radical democrats – adding to the saying today that “the USA is now a banana republic, but with a vegetable for a leader;
  • The brain-dead Bo-Jiden in his attempt to go around the constitution and congress in order to enact tyrannical laws (e.g., student loan forgiveness and election laws);
  • The China Spy post in Cuba — and how ridiculously the Democrats and radical left try to blame Trump in the lame-stream media;
  • How the State Dept. meeting with China only goes to show how the USA has given up to China, and that the Chinese are bullying the USA;
  • Perhaps good news — the elements of time and aging may produce our farewell to George Soros for good;
  • “The evil that men do…” in the form of Bill Gates and his possible poisoning of food in the USA;
  • the proposed 28th amendment by Gruesome Newsom in California is an example of showboating;
  • ridiculous promotion by THE VIEW — constitutional amendment to prevent Trump from being president; also, by other podcasters — amendment to have Arnold Schwarzenegger run for president.

 

Thank you for your attention and for listening to us. From Sgt. Fred and Matt, we wish to say that we’ll see you next time.

Copyright (c) 2023, Matrix Solutions Corporation and michaelandmike.com and Brunchwiththebrits.net and Mack Payne of VietnamVeteranNews.com. All rights reserved.

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660- Reaction to podcast about possible ICC actions

In this episode, we deliver some content that we wished to produce and distribute on another podcast show, The 2030 Podcast.

However, due to the internet hijacking capabilities, we have run into a roadblock of failures to get to the main menu of the WordPress system to create an episode and then publish it. I do intend to pursue with the original podcast episode on the ICC and ecocide once the problems get resolved from the hijacking and errors caused by intruding parties on the internet content management systems.

So, with your permission, we will use this podcast show to create, deliver and publish what would have been episode 128 for The 2030 Podcast Show and thus, deliver it to you and to our valued guests.

As you may know, I am a subscriber and listener (as well as a past guest and interviewee of the podcast show from Mack Payne, called The Vietnam Veteran News podcast.

In one of his latest episodes (# 2535), Mack goes into the possibility of being held liable for “ecocide” during the Vietnam War, especially in the use of herbicide Agent Orange.

If you are interested in the ICC (i.e., the International Criminal Court) in the Netherlands, then this description of ecocide (as a result of the recent destruction of a dam in Ukraine) may be of significance. In fact, you may have screwball nuts claiming that there is liability from every viewpoint, including climate change. That is, even Greta Thunberg has her 2 cents. But, as I applaud Mack Payne, the podcaster for VietnamVeteranNews.com, I wholeheartedly accept and repeat and agree with what he said about her: (paraphrased) “Who the hell cares what Greta T has to say?”  — because, in my opinion, she is one of the worst influencers in today’s world.


Now, as a Vietnam Veteran myself who served as a combat infantrymen in the war, I was a victim of agent orange (i.e. AO), and I am still today suffering from complications resulting from that.

[Note: If you don’t know what AO is, you may want to do some research and see what this herbicide was and how it was used during the Vietnam War — especially the complications that it caused for the US Veterans who fought there in the jungles, etc.]

You may even think that the use of AO could possibly fit into the definitions of what is currently promoted as “ecocide.”

But this podcast is an example of warnings that could be sent to the US government that the ICC could launch an attack on the USA because of the use of AO some 60 to 70 years ago.

In any case, I myself do not believe that this liability should be even promoted or expanded just to suit the ego of idiots like Greta T., as she is now losing popularity — especially when she is no longer the “cute” little 16-year old with pigtails, as she will always be remembered for her being refused admittance to the Climate meeting and just shouting “blah blah blah” for no reason.


One final note:  if you would enjoy listening to an interview with myself that Mack Payne did earlier about the Vietnam War and PTSD, you may want to go to episode 2245 of Mack’s podcast show (in this URL: https://soundcloud.com/mackpayne-1/episode-2245-vietnam-vet-fred-castanedas-killer-ptsd-remedies?si=2fc717ac53ec4f8c9a1aa5598367d774&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing

The interview is about 45 minutes in length, but it covers four different methods that I used in dealing with PTSD as I tried to recover from the war. I have included the site image of Mack Payne and my interview with him, per the link, above.

Thank you for your attention, and thank you for listening.

Copyright (C) 2023, Matrix Solutions Corporation

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podcast

659- Podcasting studios for hire — another appearance

In this episode of The Podcast Reporter Show, we discuss the possible resurgence (after the virus crisis of 2020-2022) of podcast studios (where you see from their picture you do NOT have to wear a face-diaper or mask).

The ad that caught my attention was from the Third Wheel Podcast Studio in West Los Angeles, California. By the way, they also have a location in Hollywood, California, and Seattle, Washington.

In the past, I did examine and pursue other podcast studios that were close to my area. Surprisingly, none of them had anyone inside their address, and soon their web sites had disappeared, in addition to the location of their studios.

But here, this studio is available at what appears to be reasonable fees:

PRO AUDIO RECORDING – $85/HR

west los angeles podcast studio

1 CAMERA AUDIO & VIDEO – $150/HR

Podcast Studio in LA

2 CAMERA AUDIO& VIDEO – $195/HR


From the initial $85 per hour rate to the $195 rate (depending upon whether you want pure audio or the selection of one or two cameras for video recording), the amount seems reasonable to even a newer or aspiring podcaster.

As you can see from their web site, they provide a screen backdrop so that you can have an image in the background (for video). And from the photos of the studio, it seems that they are using quality microphones for a podcaster and guest in a co-host setting or for guesting your episode in your podcast.

And, of course, they will record and deliver your files to you.


Now, why do I hesitate in giving them a great deal of promotion?

Well, it seems that podcast studios spring up, grow, and then finally shut down (possibly due to the lack of business and growth). The virus crisis shut down all the studios that I knew about (because of the mask mandate requirements and the physical separation mandates, etc.). But now, it seems that they may spring up again to service those podcasters who want quality from a good studio — from the novice and aspiring podcasters to even seasoned podcasters that want a studio setting and studio services (especially for guesting).

Now, we do not know how long this studio will last in either Southern California or Seattle, but perhaps they can gather enough podcasters to use their facilities for good audio podcasts, as well as for recording videos for both podcasts and youtube videos.

We shall see.

But, for myself, I would be a bit cautious and depending upon the studios for the success of my podcast episodes. I still think that most podcasters have now been used to the post-virus-crisis setting of using their homes or other locations in their settings (e.g., garages converted to studios, extra bedrooms or even closets, etc.) for recording their episodes or videos — and they have also become accustomed to editing and producing their final audio files and video files for upload in their home environment.

In my experience, I had one of my daughters use a studio near her location for recording podcast episodes and delivering final audio files to her — all the way to January, 2021. I even went to see her podcast interview recorded live at a downtown grill and restaurant. But that has all but disappeared — and, again, this may be the fate of podcast studios in this city where the span of existence may be limited.

However, if you happen to be in the California or Seattle area, perhaps you may want to do a quality recording (more for video than audio) for your episodes or videos in the comfort of a reasonably priced studio.

Thank you for listening and for your attention.

Copyright (c) 2023, Matrix Solutions Corporation and michaelandmike.com and thirdwheelpodcaststudio.com. All rights reserved.

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podcast

658- Future of Podcasting– brand safety and suitability

In this episode of The Podcast Reporter Show, we discuss a theme related to perspectives on the future of podcasting which was published by 2 co-hosts in a show titled Future of Podcasting. The co-hosts are Daniel J Lewis from his show called The Audacity to Podcast, as well as Dave Jackson, podcaster of The School of Podcasting.


In a recent episode of the renamed podcast show now called The Future of Podcasting, the theme of podcast brand safety and brand suitability and relevance was discussed in a thoroughly professional manner from a factually-based platform, especially in the area of brand appropriateness.

What we have seen in the recent past is the radical left and democrats trying to assert that some podcasts (mainly conservative and Christian podcasts, as Daniel points out) attempt to censor and steer away both advertisers and supporters from podcasts that they don’t want to promote — and thus, they feel that no one else should even support them or listen to them. Daniel gave an excellent example with the expo center and the booths in the last Podcast Movement conference. This was a typical radical left activist experience that wanted to throw out a podcast show that had paid $20,000 dollars for a booth at the conference about a certain podcast by Mr. Shapiro.

Now, this recent episode discusses how the future of podcasting will have the radical left continue their blatant divisiveness by asserting that some podcasts and their content should not even be promoted, nor even listened to by others (the latter being blatant censorship).

So, while the radical left feels anger when they are triggered by the conservative viewpoints, instead of a conversation or dialogue, they seem to be wanting everyone in the world to follow their own snotty noses and desires when they do not agree with a differing point of view. In this case, where is the respect for diversity in thought and ideas? Where is the inclusiveness of everyone’s opinion and a fair conversation in a balanced forum?

As you can surmise, the radical left wants to quash any and all differing points of views with censorship while protecting its own views. A clear example of this was the behavior and attitude of Twitter before Mr. Musk obtained ownership and finally started promoting free speech.

However, we feel that both Dave and Daniel are exercising the right discussion of appropriate advertising and sponsorship with podcasts by sticking to the correct themes. As Daniel said “Tell me about your product (in this case a good hot dog or burger) by stuffing your food down my throat, but do not try to stuff your political agenda down my throat…”

“Recreational Outrage and appropriate sponsorship”

Now, I feel that the best part of the 43-minute episode was the section where they differentiated the popular triggered mechanism by the activity radicals (the recreational outrage) that is so easily available where one tries to censor the podcast and de-platform the actors, as well as the rational views of what is (and is not) appropriate sponsorship for a podcast.

Thus, I highly encourage you to consume this episode #16 of the podcast show called The Future of Podcasting (previously known as Leading the Bleeding). The balanced approach to AI, appropriate sponsorship, brand suitability and brand safety (with rational and logical thinking and conversation) is very well done. Kudos to Dave and Daniel for that.

Thank you for your attention.

Copyright (c) 2023, Matrix Solutions Corporation and michaelandmike.com and Daniel J Lewis and Dave Jackson of The Future of Podcasting podcast show. All rights reserved.

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657- Future of Podcasting — perspective on trends and tips

In this episode of The Podcast Reporter show, we deliver some thoughts about the FUTURE OF PODCASTING. Now, we do this from both the perspective of myself as a podcaster, as well as include some thoughts from a post. We introduce that later we will reflect ideas from a podcast show with both co-hosts of Dave Jackson from The School of Podcasting show, along with Daniel J Lewis from The Audacity to Podcast show.


But here, in this episode, we look at the internet post from jupitrr.com dealing with the trend to the future of the podosphere and podcasting is called “What is the future of podcasting?”

This post presents and discusses both current trends and 5 tips for a podcaster to prepare for the second half of 2023 and beyond. And there is a bit of content to elaborate on each of these in the post. We recommend that you review each of these for their relevance in your world of podcast shows.

Here are the TRENDS:

  • Creators have more control over their audience;
  • Private podcasting with a subscription model;
  • Short-form audio;
  • Social media as a distribution or hosting channel;
  • Podcasting as a means of marketing.

By looking at the explanation given for each trend in the article, you may see if your show will be ready for the future and able to withstand any changes that may come forth to challenge you in podcasting. One of these is the FORMAT of the show, both in length and tone.

For myself as a podcaster, I firmly stand on the micro-cast model of having an episode be 10 minutes or less — and that is most of the time, for there are no absolutes in podcasting. The article states: “Future of Podcasting is about bite-sized content, and shareable video formats.”

The future growth of this medium will also skyrocket, especially as more people now understand podcasting and can easily begin their own shows to promote their content — whether as a hobby or in trying to monetize:  “Studies show that the number of active podcasts and available episodes are continuing to climb, with over 2 million podcasts and over 48 million episodes available as of 2021 (Podcast Insights, 2021).”

Podcasting has already earned a spot in both communication and distribution of content for companies, and now is highlighted as a medium for marketing. And they usually begin with producing what are called “intra-casts” — that is, producing podcasts for their employees and stakeholders:  “A recent survey found that 70% of companies are already using or plan to use podcasts for internal communication. With the rise of remote work, podcasts offer a convenient and engaging way for teams to stay connected and informed.”


In addition to the trends, these are the 5 tips that are given to you about podcasting’s future for you as a content creator:

  1. Always have an email list of your audience: a key to building strong relationships and promoting your content across different formats effectively. 
  2. Interact more with your power users or audience: Engage with your listeners regularly, know what they want more from you. Being interactive also makes your audience feel they have your attention.
  3. Try short-form video podcasts: Experiment with shorter, bite-sized audio content in both podcast and video formats. This format is well-suited for social media and can help you reach new audiences.
  4. Distribute on 5 social media channels: Don’t just pick one or two at first. Experiment. Experiment. Experiment. Then, narrow down to the ones that perform best for you.
  5. Build your audience as early as possible: Building an audience takes time, so start early and focus on consistently producing high-quality content. Growing your audience has a multiplier effect, remember also to take advantage of the organic reach of new platforms like Instagram Reels.

So, thus, we reflect on the trends and tips given by this article.

In a future podcast episode, we will explore the perspective of two of the pundits and podcasters from the podosphere since 2005 (Dave Jackson and Daniel J Lewis), since we will reflect on the content of their show as co-hosts when they discuss THE FUTURE O.F PODCASTING.

Thank you for your attention.

Copyright (c) 2023, Matrix Solutions Corporation and michaelandmike.com and jupitrr.com. All rights reserved.

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656- Podcast — a crucible from A SMART BEAR

In this episode of The Podcast Reporter show, we deliver some thoughts from a developer and author in Austin named Jason Cohen in which he has a premise that a startup is like a new celebration of life. His article is titled “What a Startup Does to you – or – a celebration of a new life.”

Now, I have interviewed Jason way back in the late-2000s when he had an office in Austin, Texas. I had introduced him into the podcast interview world, and we all were able to take advantage of his technical abilities and success with information delivered in the podosphere.

However, in this article, the topic is what a startup means to you — as Jason compares it to the beginning of life (e.g., birth of a child, either son or daughter). As he said in his article:

“People compare building startups with having children. Could that be right? ….

Both spend the first two years of life trying to kill themselves, while you frantically run around doing everything possible to prevent it….

Both are a combination of your own creation and their own direction. They’re malleable in certain ways and stubborn in others. Every one is different, even when created by the same parents. Each needs the freedom to find their own way, even if aided and shaped by loving guides. They go through macro-level stages which are predictable and obvious to those who have trod the path before, but also micro-level stages unique to each creation.”

Jason compares the two in the amount of time they take, as well as the patience they take.

Yes, a startup for me was the experience that I had to make me state to others who wanted to begin their own businesses. I told them that it takes 24 hours per day, 7 days per week, for at least one to two years before it can be on the road as a “well-oiled machine.” And during all that time, the burden of being a startup weighs more heavily on your shoulders every day — that is, until your positive breakthrough results (which may take much longer than you had planned or imagined).

I have always tied in my 18 podcast shows (since 2006) to my startup businesses — and as a podcaster, sometimes the two of them are so intermingled that it is difficult to separate one from the other.

As a matter of fact, I did promote in a prior episode a whitepaper that has evergreen content that describes the top ten issues for me of a struggling entrepreneur. 


But in the Jason Cohen article, the main theme is that a startup and the birth of a child are important:

“Both are a crucible.

Meaning, a fiery place that will test your limits, not by probing them but by violently exceeding them, all of the time.”

And he goes on to explain. And when your patience is nearly at an end, as well as when a startup appears to be the beginning of a failure that you start to consider as a possible mistake, he continues: but don’t quit when it’s hard because winners push through the pain…You’ve read the words, now you see that they’re only words. Words that don’t help much, not really. You have to live it.”

Jason give you food for thought, and he ends his article with a passage that tends to describe the conflict of thought:

“Awake my little ones, and fill the cup,before life’s liquor in its cup be dry.

—Omar Khayyám


Again, from my own experience of having been a serial entrepreneur since 1980, the learning process is a valuable one. And like most of the valuable learning in our lives, the ability to experience the hardships, as well as successes and failures, may be the key to your strength and successes in startups and entrepreneurship.

You may find the comparison some food for thought as a podcaster.

Thank you for listening and for your attention.

Copyright (c) 2023, Matrix Solutions Corporation and michaelandmike.com and Jason Cohen of asmartbear.com. All rights reserved.

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podcast

655- Measuring real success of your podcast

In this episode, we examine the views of podcaster Ben Krueger in the area of measuring success in podcasting. He explains this in an article from his show, cashflowpodcasting.com. The article is titled “How to measure real podcast success.”

Ben Krueger

As is well known from other podcasters like Dave Jackson of schoolofpodcasting.com and Daniel J Lewis of theaudacitytopodcast.com, a real measure of success is not just by the measurement of downloads of an episode or a series of them. In the podosphere, the real measure of success depends on much more than the numbers of downloads. As Ben states: “While this is an important metric, it’s not the only one that matters when measuring the success of a podcast…While this is an important metric, it’s not the only one that matters when measuring the success of a podcast…In fact, comparing download numbers to other podcasters can be misleading and discouraging, especially for niche podcasts that serve a specific audience.

Ben continues as he looks at specific types of podcast niches and genres: “It’s time to take a holistic approach to understand the unique needs and expectations of your audience and track metrics that align with your podcast goals.”

In fact, Ben delivers to the reader a Podcast Success Tracker Spreadsheet, which is included in the article. This is a tool that can track the metrics that should really matter to the podcaster.

Ben also recommends that you be specific in these areas, especially in the most common goals of:

Audience growth;

Becoming the go-to authority in your niche;

Client/customer acquisition;

Speaking opportunities;

Business development partnerships.

Goal-setting and planning are key elements, rather than emotion and impulse:  “By defining clear and measurable goals, you’ll be able to stay on track and make informed decisions about the direction of your podcast.”


Ben also suggests which metrics should be tracked. He suggests on “Focusing on ONE PRIMARY goal, with 1 or 2 secondary goals (if you must) will help you prioritize and actually drive results toward your goal with focus and clarity….” such as:

  • Audience growth;
  • Downloads and email sign-ups;
  • Creating your podcast as an AUTHORITY;
  • Client acquisition;
  • Response to your calls-to-action;
  • Speaking opportunities: “This includes invitations to speak on other podcasts or at events, or inquiries that come through your podcast’s website or social media channels.”;
  • Opportunities for BUSINESS DEVELOPMENT partnerships;

Besides these, Ben recommends later in the article other metrics to track, such as listener behavior. And one of the most important metric to follow is the financial one: “Finally, track the return on investment (ROI) of your podcast.”

Ben also urges you to improve each metric, with some other tips, such as the “CTA templates” that he provides, in addition to your taking steps to own continuous growth toward your goals.

Copyright (c) 2023, Matrix Solutions Corporation and michaelandmike.com and Ben Krueger of Cashflowpodcasting.com. All rights reserved.

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podcast

654- The possible benefits of AI for podcast guesting

In this episode of The Podcast Reporter Show, we discuss a topic in the area of AI (Artificial intelligence) in podcasting. One such theme is that of Chat GPT and the notion that there are some benefits within the environment of AI for podcast guesting.

Now, we have discussed podcast guesting in several recent episodes, and here, we see that a podcaster, Tom Schwab of  the podcast show, Interview Valet, has brought to our attention in a recent email which he sent out to his distribution list in the podosphere.

He introduces his themes with these words: “Changes in technology and market trends mean you can never become too comfortable in your systems. Just as you’re getting into a smooth rhythm the market shifts or a big new tech tool is released (Hello ChatGPT) forcing you to pivot.”

In particular, he mentions that there is a productivity and content creation aspect with this tool: “How can it help us work more efficiently so that they can focus their attention on the areas that matter – human interaction.”

He has found several ways of being more productive and producing benefits for his site and his show, especially in the area of content creation. In fact, he shares with us how he is getting benefit from AI:

Ways we are using AI at IV [Interview Valet]:

  • Writing show notes from podcast interview transcriptions
  • Extracting key points from meeting transcriptions without listening to the entire replay
  • Streamlining our processes (read: reducing overhead)”

He then goes on with a description of how he has been using AI for Podcast Guesting: “AI has made podcast interviews even more powerful and easier than before:

  • Write your bio for your media kit
  • Write your suggested intro for podcast hosts
  • Interview topic suggestions to use for your interview
  • Write a suggested intro on why you would be an ideal guest on a specific podcast show
  • Find podcasts in your specific niche
  • Write show notes from your interviews
  • Draft a blog to feature your interview on your website
  • Pull content from your interviews for social media posts or emails to your list”

In his opinion, “It gives the audience a personalized touch they can’t access in other media…You can establish yourself as an authority in your industry, while also building a genuine relationships with the host and their listeners… Leading to consistent positive ROI through increased website traffic, quality leads, and quicker close on sales.”


He is also focused on trying to help podcasters by extending a helping focus on Podcast Guesting For Coaches & Consultants for business growth and brand expansion.

It seems interesting to me that he is taking the view that this could be helpful, instead of following the nay-sayers that see AI and ChatGPT as a threat to freedom and a doomsday of content creativity.

Perhaps his focus can give some ideas as to the benefits for podcasters once they decide that they want to pursue podcast guesting as a way to build their business and pursue success.

Thank you for your attention and for listening.

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