Jul 30

54- Podcast Movement 2015 Conference – Some reflections

podcast_reporter_albumartwork1400In this episode, there are regrets and apologies, along with reflections from this Podcast Reporter.

Regretfully, I will not be able to attend the Podcast Movement 2015 event due to major health issues, which have been caused by complications resulting from Agent Orange (the toxin used in Vietnam, and which negatively affected the combat infantrymen on the ground when they were in the jungles and rice paddies and mountains in Vietnam and Laos).

So this episode covers the following topics in the theme of REFLECTIONS:

– Having to miss the networking, personal communications and re-energizing and reinforcing the relationships I had with various podcasters that have become good acquaintances and friends. Among them is one of the co-founders and organizers of the Podcast Movement Conference, Gary Leland (he had a booth in 2014 with the old “Podcast Pickle” who is now re-branded as the “Podertainment Pickle”) — for Gary had a booth for his Podertainment Magazine in the exhibit area:

– Having to cancel my live interview scheduled on 31July2015 with Doug Foresta of the CoachZing podcast show;

– Having to miss Paul Colligan’s meetup;

– Having to miss the workshops which I had signed up for earlier;

– Having to miss the exhibits and announcements;

But most of all, HAVING TO MISS THE PODCASTING HALL-OF-FAME ceremony for the inaugural inductees, as well as the Podcaster Awards ceremonies — scheduled for 31 July 2015.

In speaking about the Hall of Fame ceremony that is scheduled for 31 July 2015, the first inductee is the “PODFATHER” himself — Adam Curry.

Adam CurryAs you will hear in this audio episode, we also cover the question of whether the Podcast Movement conference can repeat the success of 2014.

In addition, there is some feedback from other podcasters about the selection of speakers and keynote speakers for this event.

Finally, we recommend that you listen to the following podcasters and their shows AFTER the conference to get summaries of the event and their perspectives:

Paul Colligan and his The Podcast Report;

Dave Jackson and his School of Podcasting;

Todd Cochrane and his New Media Show;

Adam Curry and his No Agenda Show;

Daniel J Lewis and his Audacity to Podcast show.

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Copyright (c) 2015, Matrix Solutions Corporation. All rights reserved.

Oct 23

29- Perspectives on upcoming Podcasting Hall of Fame

This episode discusses perspectives from THIS REPORTER’S OPINION on the criteria for nominating and selecting worthy candidates for the upcoming Podcasting Hall of Fame to be announced at NMX (New Media Expo) in April of 2015.

Podcasting Hall of Fame announcementAs you will hear in this audio episode, we thank Rick Calvert for making this event possible.

However, this reporter’s opinion discusses aspects and recommendations for focusing on contributions to the podcasting industry/community that have made an impact for the masses to enter and succeed in podcasting.

This goes way beyond any individual’s achievements or accomplishments for just gaining wealth for personal benefit, or for getting zillions of downloads for personal recognition — without any real benefit to the podcasting community or for helping to move podcasting in a growth direction.

In fact, as you will hear, we feel that the only 2 real individuals that merit Hall of Fame induction at this time would be Adam Curry (the “PODFATHER”) and Dave Winer — that is, those who made podcasting possible for us over 10 years ago (not just those who recently came on the scene to either make a ton of money or get a ton of downloads).

The recommendation is that the nominations and selections should include products, tools, programs, companies, offerings and resources that have made such an impact in podcasting — and which were given to the community as a contribution FOR FREE.

These would include the Levelator (intially from Gigavox in 2006), the PowerPress player (from Rawvoice) and Audacity.

There are other resources that have also contributed to podcasting that could also be mentioned — and probably will be soon discussed.

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Copyright (c) 2014, Matrix Solutions Corporation. All rights reserved.

Sep 25

22- Early Podcaster Mike Dell with his book, “NO BS Guide to Podcasting”

In this interview with Mike Dell, we see how one of the earliest podcasters started as a hobby-podcaster, but then went into the area of technical support for Blubrry of Raw Voice by giving help to other podcasters.

In addition to podcasting, Mike Dell is a specialist in ham radio communications, having written a book on this specialty and developed a podcast for it, as well.

Some of the podcasts that he has started since 2005 (and some have podfaded) are:

Mike Dell’s World (previously known as The Benzoid Report);

What’s Up with That?

The Ham Radio Podclass;

Strange Today;

Aviation History Today and

Aviation History This Week;

Geek of the North;

Podcast Help Desk; and

The Traverse City Podcast (launching soon — a local podcast);

and also has been a guest host on Geek News Central. He has a couple of upcoming podcasts that will be launching soon. He does his own show about podcasting.

As a matter of fact, he is writing a book on podcasting. He will be changing the title to something more appropriate soon, but he initially called it The NO BS Guide to Podcasting: Learn to Podcast Without Making The Mistakes Yourself.

 You can contact Michael Dell at www.mikedell.com

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Copyright (c) 2014, Matrix Solutions Corporation. All rights reserved.

Jul 31

08- First author of Podcast Books & early podcaster- Todd Cochrane

Todd Cochrane is a pioneer in the area of audio podcasting, media hosting, WordPress plug-ins, technical innovations for publishing and annual awards for the Podcasts at key events.

Early Podcaster and author of the 1st book on Podcasting

He was one of the earliest podcasters, and he had written and published the first book on Podcasting in 2005, called Podcasting: the Do-it-yourself Guide.

Todd had also sponsored booths at Podcasting events. He also  demonstrated and promoted his hosting site and WordPress plug-ins from his Blubrry network.  He was a master for statistics and analytics with his “state-of-the-podosphere” episode.

At the key podcasting events (i.e., Podcast and Portable Media Expo, the Podcast and New Media Expo, the New Media Expos from 2008 to the present, and the Podcast Movement Conference), he has been a speaker for the audiences of aspiring and veteran podcasters. He also created, promoted and managed the annual awards for podcasters.

His podcast shows include New Media Show, Geek News Central, PodcasterNews and TechPodcasts.com (i.e., Technology News Related Podcasts) — just to name a few.

For the listeners of this podcast, Todd has offered a discount for the services and offerings of his www.rawvoice.com enterprise, including the blubrry network. Just mention the coupon code GEEKNEWS.

In addition, Todd has given an update to the contents of his 2005 book, and you can get this at the URL of:

create.blubrry.com

 Perspectives of trends of Podcasting — Todd Cochrane

With the advent of mobile devices, the synchronization environment from 2005 (with iTunes(R)) is diminishing, and that has eased the ability to consume podcasts for the listeners.

The app environment is creating a boom in podcasts — both in the consumption, as well as the creation of podcast content. Todd also has confirmed this second “renaissance” of podcasting. What he sees is the same that other earlier podcasters had mentioned — that the newbies entering the podcast creation environment are now prone to making the same mistakes and repeating possible failures that have occurred in the past 10 years.

With this high level of podfading possible, Todd encourages that the new media content creators in podcasting should LEARN from the earlier podcasters. This includes doing research to see what worked, what did not, and where the mistakes occurred, so that they would not repeat them.

As the owner of an enterprise in which his powerpress plug-in is used a great deal by podcasters, he keeps an eye on the industry. He sees a problem with the advent of “podcast consultants” that have entered this space, but unfortunately, these types have not been involved in podcasting (especially as a podcaster to get the skills to teach others) for past years to get experience. Todd’s services have mostly revolved around fixing the “podcast consultant” problems that have left podcasters with a mess.

Business models are being created and ask commitments from podcasters without having the track record, experience or references needed to make the business podcaster feel comfortable.

In this new wave of podcasting, Todd urges the podcasters to do their due diligence to research those inexperienced “podcast consultants” who may not deliver what they promised. As he said, this industry “doesn’t need more failures.”

As one who took the arrows for monetizing their podcasts in the early days, Todd has been there and done that during the turbulent years of the arguments of pro and con for monetizing the podcasts. What a different environment today.

As having been one of the first podcasters to understand and become involved with the advertising and sponsorship of podcasts, he has become a broker for podcasters who are in his networks, so that they can get a revenue share from different advertisers.

Todd will keep revising his business plan and promotion plan as this industry moves along and changes — so that he would be very relevant in this space, as it evolves. His business is growing and strong — and it has been for the past nine years.

He will continue to support the industry by having a booth in the exhibit halls of events like NMX (New Media Expo) and the upcoming Podcast Movement conference.

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Contact info for Todd Cochrane:

– email:  ceo@rawvoice.com

– web site:  http://www.rawvoice.com

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Copyright (c) 2014, Matrix Solutions Corporation. All rights reserved.

Jun 29

02- Training, education & courses on ‘how to podcast’ — perspectives on trends

In the Podcast show called The Feed, Rob Walch and company discuss the topic of “What Qualifies you to teach podcasting?” (episode 24, after 24 min.). From the show notes, the theme is listed as:  “How to choose the best How To Podcast Tutorials or should people be teaching podcasting when they just started podcasting themselves?”

The discussion

As you will hear in this podcast episode, a summary of the arguments mentioned are:

– “Let the buyer beware” before spending good money on what is advertised is “training” from an inexperienced individual. This is because of the flood and over-saturation of training courses and resources available on the Internet from what appears to be those who want to get money from aspiring podcasters (the latter of which don’t know where to go for free or fee-based quality help and training);

– The experienced podcasters that were early adopters as content creators and producers of podcasts should be the litmus test;

– Even popular podcast shows cannot guarantee that they know about podcasting;

– Even ebooks, videos, tutorials and Udemy.com courses may be available from recent newcomers, but they may only serve to present the training to you — but they cannot guarantee that these people would know greatly about podcasting;

– Mentioned people who are recommended consultants and/or authors  that teach people how to podcast with the experience include Dave Jackson from The School of Podcasting, Rob Walch from www.podcast411, Todd Cochrane from RawVoice, Michael Geohegen and Paul Colligan, etc.). Many of them still provide training courses, membership sites, personal consultation and training deliverables, videos, podcasts and books, etc.;

– Rob Walch recommends FREE training resources (e.g., the free Podcast101 course from Rob Walch — and even as far back as Jason Van Orden’s free online course How to Create a Podcast). Another source of learning about the podosphere environment and belonging to an informal community of learning about podcasting is Dave Jackson’s Ask the Podcast Coach – Live! weekly sessions online.

– Regarding fee-based training, there are others mentioned who do charge quite a bit for their education (e.g., Daniel J. Lewis and Ray Ortega, etc.);

– Other recommendations from other experienced podcasters include EVENTS — such as conferences with podcast tracks for beginners, or Podcamp un-conferences, or local Meetups for Podcaster communities, etc. These events can be a good learning ground for the education needed, as well as a gold mine for networking and meeting with the actual podcast trainers who have had years of proven experience.

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My own Recommendations about HOW TO PODCAST training

I strongly agree with the arguments presented by Rob Walch in the episode from The Feed. In addition to “let the buyer beware” and “do your homework and research before you buy” — what I would recommend as a path for the aspiring podcaster who wants training and education and help would be the following (which is a combination of FREE resources when available, and some FEE-based help):

– The most common name in training that is mentioned just about anywhere by anyone in the podosphere with experience is Dave Jackson of The School of Podcasting. His resources and offerings provide a single path for the novice to get to a comfortable position of knowledge and experience in podcasting — and also can be the foundation for more advanced courses later on:

 (a) Dave has a live webinar (which is streamed on Mixlr) every Saturday morning at 10:30am Eastern time called ASK THE PODCAST COACH-LIVE!  Here, the newcomer can become part of an informal community of podcasters (from all levels of expertise or beginning status) in this Q-and-A approach to podcasting issues. There is a telephone number for live call-ins, where the participant can speak to Dave and ask the questions and explain the issue or situation, and then get answers from Dave and the community via a very busy chatroom. THIS IS FREE. Not only is this a good networking vehicle, but relationships can begin, along with the value of education, learning and training, with the support of other podcasters.

At the same time, the beginner would use the recommended and FREE resource from Rob Walch, which is the course called Podcast 101, located on the web site of www.podcast411.com. As Rob said in the episode, there is no need to pay for tutorials, since some good ones are readily available at no charge.

 (b) Next, attend the conferences where podcasting has a track. At this time, New Media Expo is the one in January of each year that provides the opportunity for networking, education, training, relationships and immersion into the podosphere. There is also a VIRTUAL TICKET that can be purchased for a reasonably low price that contains all the recorded sessions, so that a beginner won’t miss any of the presentations or panels or keynotes. So the beginner can “participate” without having to be at the physical event. However, conference attendance fees, as well as travel and lodging expenses should be budgeted by the beginner — but this would be an INVESTMENT.

There is an experimental conference that was funded by www.kickstarter.com called Podcast Movement. The jury is still out on this conference for the value provided and received, as well as longevity. This conference will hold its first meeting in August in Dallas, Texas. After the August event, we will provide a status report and details, along with our perspective of value for the podcast community and Industry.

(c) After consuming the virtual ticket sessions or live sessions at the events (either the free Podcamps or NMX event), my recommendation would be to invest in a 6-week course offered by Dave Jackson of the School of Podcasting that teaches beginners from scratch how to create, record, publish and promote a podcast. This is a fee-based offering, but you will be sure to have a podcast up and running and published in iTunes by the end. Dave does this by Group Coaching. Dave will even offer you discounts on media hosting, as well as set up a WordPress blog site for you, and also include a month’s free membership of the School of Podcasting membership site as part of the deal. I consider it a great value for a beginner (I wish this was available when I started). You can find out more at Dave’s SOP web site.

(d) I would then recommend that the beginner continue on the course and join the School of Podcasting (which could have been the free month in c, above) to get the tutorials, the training in step-by-step modules for reinforcing the beginners and gaining education to prepare for intermediate and advance podcasting. Some members just used the tutorials and resources in the School of Podcasting without having taken the 6-week course for beginners — and they did just fine. This library of resources is well-organized and provides online education, training, tutorials and other resources to move the beginner along.

(e) When the beginner has the above skills, then monetization questions can be answered by purchasing Dave Jackson’s book, More Podcast Money. This ebook discusses the “101 ways on how to make money with your podcast” — and it can be a relatively minor investment that can save time and research from all the other “pundits” who just go into a few of the possibilities.

This very inexpensive ebook will assist the beginner in creating a strategy for monetization of the podcast.

(f) The final recommendation would be to create a document after some brainstorming and planning time that would be taking the new podcaster to the next level. This is where having personal consultation with a good Podcast Coach is a good strategy.

Again, Dave Jackson delivers excellent customer service and results, since he calls himself YOUR PERSONAL PODCAST COACH.”

He can assist the beginner with WordPress issues, web site development and support, some basic image creation for album art and badges (along with connection to a professional graphic artist whom I have used in the past, as well, at a reasonable cost), domain and hosting technical services for installation and execution — that is, just about all things podcasting for the beginner. I myself have used Dave Jackson, as I found him to be so competent and quick on results with the best customer service that I outsourced just about all the tech that would take me hours to accomplish. Like most beginners, the skills may be there or learned, but the time to accomplish the tasks may be so great that it may be prohibitive for productivity, and thus, outsourcing would be a better way to go. And Dave’s hourly rates have always been reasonable.

And now, the beginner has one resource to help him get from zero-to-hero with satisfaction from someone who has been podcasting and teaching podcasting since 2005.

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My Own Experience and Skills

I started podcasting in 2006. I had such a passion and obsessive desire for knowledge and action that I had at one point up to 16 podcast shows at the same time. Since then, 2 more were added and another couple planned for the near future — but 10 of them were podfaded.

So I have had my share of podcasting experience — from part-time to full-time for my business.

I have presented podcasting since the 2nd Podcamp in 2006, as well as TEACHING HOW TO PODCAST at various events — e.g., Podcamps, ProductCamps, Local Meetups and user groups, as well as sessions at the New Media Expos since 2006.

For my education, I have read all the podcast books I could find since 2006, including Podcasting for Dummies by Tee Morris and Evo Terra, as well as Todd Cochrane’s book (the first about podcasting):

I have also taken seminar training from Paul Colligan in 2006 and 2007 that was a six-week course in creating a podcast show and monetizing it. I have attended numerous events about podcasting as an attendee and participant, including the Podcasting and Portable Media Expos, etc.

Even though I consider myself qualified to create formal training and education deliverables about how to podcast, I realized that the market was saturated with too many of these resources. And now, in agreement with Rob Walch, I agree that this saturation point has diluted the quality of the final products and services. Instead, I have created Premium seminar training courses and published them for Personal Productivity and Finance for Startups, as well as assistance for the targeted Baby Boomer Community (Boomers for Startups). Besides, I don’t think that I have the skills, experience and up-to-date knowledge and dedication of someone like Dave Jackson.

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Coming up next:

  The Series about Direction and Trends of Podcasting since 2005

Coming up in the future for www.podcastreporter.com will be a SERIES of episodes that will focus on Trends and Directions of the Podcast Industry since 2005 to the present. We will have perspectives from some of the very experienced early adopters and content producers in podcasting.

If you wish to contact some of those mentioned in this podcast, here is a partial list of contact information:

– Dave Jackson of the School of Podcasting:

   web site:  www.schoolofpodcasting.com

   email:  Dave@schoolofpodcasting.com

– Rob Walch of Libysn and host/author of podcast411:

   web site:  www.podcast411.com and www.libsyn.com

   email:  Rob@libsyn.com

– Todd Cochrane of RawVoice:

   web site:  www.rawvoice.com

   email: ceo@rawvoice.com

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NOTE: From the feedback of our listeners, the show notes for future episodes will be less detailed, brief and succint, complete with links and attributions.

Copyright (c) 2014, Matrix Solutions Corporation and The Feed Podcast at www.thefeed.libsyn.com. All rights reserved.